{"id":55621,"date":"2026-09-13T11:59:24","date_gmt":"2026-09-13T18:59:24","guid":{"rendered":"http:\/\/127.0.0.1:8081\/?page_id=55621"},"modified":"2026-09-13T11:59:24","modified_gmt":"2026-09-13T18:59:24","slug":"mission-and-values","status":"publish","type":"page","link":"https:\/\/franklincovey.kz\/ru\/about\/mission-and-values\/","title":{"rendered":"\u041d\u0430\u0448\u0430 \u043c\u0438\u0441\u0441\u0438\u044f, \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u0438 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438"},"content":{"rendered":"\n<section class=\"block block-cta-hero \">\n\t<div class=\"uk-flex uk-justify-sb\">\n\t\t<div class=\"hero-content\">\n\t\t\t\t\t\t\t<div class=\"breadcrumbs\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/about\/\" alt=\"\u041e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438\">\u041e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h1>\u041d\u0430\u0448\u0430 \u043c\u0438\u0441\u0441\u0438\u044f, \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u0438 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h1>\n\t\t\t\t\t\t\t<div class=\"subtitle\">\u0427\u0442\u043e \u043f\u043e\u0431\u0443\u0436\u0434\u0430\u0435\u0442 \u043d\u0430\u0441 \u0434\u043e\u0431\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0441\u0430\u043c\u044b\u0445 \u0432\u0430\u0436\u043d\u044b\u0445 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u0432<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"hero-image\">\n\t\t\t\t\t\t<img \n\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n\t\t\t\tdata-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/happy-team-610x480-1.jpg\"\n\t\t\t\talt=\"\"\n\t\t\t\twidth=\"610\" height=\"480\"\n\t\t\t\tclass=\"image-main lazy\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-circumstances\">\n\t\t<div class=\"uk-grid-medium uk-child-width-1-2@l uk-child-width-1-2@m circumstance-list\" data-uk-grid data-uk-height-match=\"target: .circumstance\">\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-black\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\"><\/div>\n\t\t\t\t\t\t<div class=\"title\">\u041d\u0430\u0448\u0430 \u043c\u0438\u0441\u0441\u0438\u044f<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/mission-785x450-1.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p>\u041c\u044b \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u043c \u043b\u044e\u0434\u044f\u043c \u0438 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0446\u0438\u044f\u043c \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u043c\u0438\u0440\u0443 \u0440\u0430\u0441\u043a\u0440\u044b\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u0439 \u0432\u044b\u0434\u0430\u044e\u0449\u0438\u0439\u0441\u044f \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-black\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\"><\/div>\n\t\t\t\t\t\t<div class=\"title\">\u041d\u0430\u0448\u0435 \u0432\u0438\u0434\u0435\u043d\u0438\u0435<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/vision-785x450-1-1.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p>\u041d\u0430\u0448\u0435 \u0432\u0438\u0434\u0435\u043d\u0438\u0435 \u2014 \u0433\u043b\u0443\u0431\u043e\u043a\u043e \u043f\u043e\u0432\u043b\u0438\u044f\u0442\u044c \u043d\u0430 \u0442\u043e, \u043a\u0430\u043a \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u044b \u043b\u044e\u0434\u0435\u0439 \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u043c\u0438\u0440\u0443 \u0436\u0438\u0432\u0443\u0442, \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0442 \u0438 \u0434\u043e\u0441\u0442\u0438\u0433\u0430\u044e\u0442 \u0441\u0432\u043e\u0438\u0445 \u0432\u0435\u043b\u0438\u043a\u0438\u0445 \u0446\u0435\u043b\u0435\u0439.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-image-with-text  hide-bottom-divider\">\n    <div class=\"uk-flex uk-justify-sb has-background bg-color-black\">\n                    <div class=\"it-text\">\n                <h2 class=\"heading\">\u041d\u0430\u0448\u0438 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h2>                <p>\u0412 FranklinCovey \u043c\u044b \u0446\u0435\u043d\u0438\u043c:<\/p>\n<p><strong>\u0427\u0435\u043b\u043e\u0432\u0435\u043a\u0430 \u0432\u043e \u0432\u0441\u0435\u0439 \u0435\u0433\u043e \u0446\u0435\u043b\u043e\u0441\u0442\u043d\u043e\u0441\u0442\u0438<\/strong><br \/>\n\u041c\u044b \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0435\u043c \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0438 \u043c\u043d\u043e\u0433\u043e\u043e\u0431\u0440\u0430\u0437\u0438\u0435 \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u0447\u0435\u043b\u043e\u0432\u0435\u043a\u0430 \u0438 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0435\u043c \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0443 \u0441\u043e\u043f\u0440\u0438\u0447\u0430\u0441\u0442\u043d\u043e\u0441\u0442\u0438.<\/p>\n<p><strong>\u041f\u0440\u0438\u043d\u0446\u0438\u043f\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u0443\u0447\u0438\u043c<\/strong><br \/>\n\u041c\u044b \u0432\u0435\u0440\u0438\u043c \u0432 \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u0438\u043d\u0446\u0438\u043f\u044b \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0438 \u0441\u0442\u0440\u0435\u043c\u0438\u043c\u0441\u044f \u0432\u043e\u043f\u043b\u043e\u0449\u0430\u0442\u044c \u0432 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u043c \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0438 \u0442\u043e, \u0447\u0435\u043c\u0443 \u0443\u0447\u0438\u043c.<\/p>\n<p><strong>\u0414\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u043e\u0435 \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u0443\u0441\u043f\u0435\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432<\/strong><br \/>\n\u041c\u044b \u0438\u0441\u043a\u0440\u0435\u043d\u043d\u0435 \u0437\u0430\u0431\u043e\u0442\u0438\u043c\u0441\u044f \u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u0445 \u0438 \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u043c \u0438\u043c \u0434\u043e\u0441\u0442\u0438\u0433\u0430\u0442\u044c \u0441\u0432\u043e\u0438\u0445 \u0432\u0435\u043b\u0438\u043a\u0438\u0445 \u0446\u0435\u043b\u0435\u0439.<\/p>\n<p><strong>\u0421\u0442\u0440\u0435\u043c\u043b\u0435\u043d\u0438\u0435 \u043a \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e<\/strong><br \/>\n\u041c\u044b \u043f\u0440\u0438\u0432\u0435\u0440\u0436\u0435\u043d\u044b \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u043c\u0443 \u0440\u043e\u0441\u0442\u0443 \u2014 \u0438 \u043a\u0430\u043a \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u044b\u0435 \u043b\u044e\u0434\u0438, \u0438 \u043a\u0430\u043a \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0446\u0438\u044f.<\/p>\n                            <\/div>\n            <div class=\"it-image\">\n                                    <img decoding=\"async\" \n                        src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                        data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/streamlined-785x450-1-1.jpg\"\n                        alt=\"\"\n                        class=\"bw-to-color lazy\">\n                            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n\n<section class=\"block block-image-with-text  hide-bottom-divider\">\n    <div class=\"uk-flex uk-justify-sb has-background bg-color-black\">\n                    <div class=\"it-image\">\n                                    <img decoding=\"async\" \n                        src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                        data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/foundation-785x758-1.jpg\"\n                        alt=\"\"\n                        class=\"bw-to-color lazy\">\n                            <\/div>\n            <div class=\"it-text\">\n                <h2 class=\"heading\">\u041d\u0430\u0448\u0438 \u043e\u0441\u043d\u043e\u0432\u043e\u043f\u043e\u043b\u0430\u0433\u0430\u044e\u0449\u0438\u0435 \u0443\u0431\u0435\u0436\u0434\u0435\u043d\u0438\u044f<\/h2>                <ul>\n<li>\u041b\u044e\u0434\u044f\u043c \u043e\u0442 \u043f\u0440\u0438\u0440\u043e\u0434\u044b \u043f\u0440\u0438\u0441\u0443\u0449\u0438 \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u043e\u0441\u0442\u0438, \u0441\u0442\u0440\u0435\u043c\u043b\u0435\u043d\u0438\u0435 \u043a \u0432\u0435\u043b\u0438\u0447\u0438\u044e \u0438 \u0441\u0432\u043e\u0431\u043e\u0434\u0430 \u0432\u044b\u0431\u043e\u0440\u0430.<\/li>\n<li>\u041f\u0440\u0438\u043d\u0446\u0438\u043f\u044b \u043d\u0435 \u0437\u0430\u0432\u0438\u0441\u044f\u0442 \u043e\u0442 \u0432\u0440\u0435\u043c\u0435\u043d\u0438, \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u044b \u0438 \u0441\u043b\u0443\u0436\u0430\u0442 \u043e\u0441\u043d\u043e\u0432\u043e\u0439 \u0443\u0441\u0442\u043e\u0439\u0447\u0438\u0432\u043e\u0439 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438.<\/li>\n<li>\u041b\u0438\u0434\u0435\u0440\u0441\u0442\u0432\u043e \u2014 \u044d\u0442\u043e \u0432\u044b\u0431\u043e\u0440, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0444\u043e\u0440\u043c\u0438\u0440\u0443\u0435\u0442\u0441\u044f \u0438\u0437\u043d\u0443\u0442\u0440\u0438 \u043d\u0430\u0440\u0443\u0436\u0443 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0430. \u0421\u0438\u043b\u044c\u043d\u044b\u0435 \u043b\u0438\u0434\u0435\u0440\u044b \u0440\u0430\u0441\u043a\u0440\u044b\u0432\u0430\u044e\u0442 \u043e\u0431\u0449\u0438\u0439 \u0442\u0430\u043b\u0430\u043d\u0442 \u0438 \u0443\u0432\u043b\u0435\u0447\u0451\u043d\u043d\u043e\u0441\u0442\u044c \u043b\u044e\u0434\u0435\u0439, \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u044f\u044f \u0438\u0445 \u043a \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e\u0439 \u0446\u0435\u043b\u0438.<\/li>\n<li>\u041d\u0430\u0432\u044b\u043a\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0444\u043e\u0440\u043c\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u0442\u043e\u043b\u044c\u043a\u043e \u043f\u0440\u0438 \u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u043c \u043f\u0440\u0438\u043c\u0435\u043d\u0435\u043d\u0438\u0438 \u0432\u0437\u0430\u0438\u043c\u043e\u0441\u0432\u044f\u0437\u0430\u043d\u043d\u044b\u0445 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u043e\u0432 \u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432.<\/li>\n<li>\u0423\u0441\u0442\u043e\u0439\u0447\u0438\u0432\u043e \u0432\u044b\u0441\u043e\u043a\u0438\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u0442\u0440\u0435\u0431\u0443\u044e\u0442 <a href=\"http:\/\/127.0.0.1:8081\/courses\/the-7-habits\/\">\u0431\u0430\u043b\u0430\u043d\u0441\u0430 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430 \u0438 \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u043e\u0441\u0442\u0438 \u0435\u0433\u043e \u043f\u043e\u043b\u0443\u0447\u0430\u0442\u044c<\/a>: \u043d\u0443\u0436\u043d\u043e \u043e\u0434\u043d\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e \u0434\u043e\u0431\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u0432 \u0438 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442\u044c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438.<\/li>\n<\/ul>\n                            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":55366,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-55621","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/pages\/55621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/comments?post=55621"}],"version-history":[{"count":0,"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/pages\/55621\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/pages\/55366"}],"wp:attachment":[{"href":"https:\/\/franklincovey.kz\/ru\/wp-json\/wp\/v2\/media?parent=55621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}