{"id":55708,"date":"2026-09-13T13:27:02","date_gmt":"2026-09-13T20:27:02","guid":{"rendered":"http:\/\/127.0.0.1:8081\/?page_id=55708"},"modified":"2026-09-13T13:27:02","modified_gmt":"2026-09-13T20:27:02","slug":"role-4-coach-potential","status":"publish","type":"page","link":"https:\/\/franklincovey.kz\/kz\/courses\/4essentialroles\/role-4-coach-potential\/","title":{"rendered":"4-\u0440\u04e9\u043b: \u041a\u043e\u0443\u0447\u0438\u043d\u0433 \u0430\u0440\u049b\u044b\u043b\u044b \u04d9\u043b\u0435\u0443\u0435\u0442\u0442\u0456 \u0430\u0448\u044b\u04a3\u044b\u0437"},"content":{"rendered":"\n<section class=\"block block-cta-hero \">\n\t<div class=\"uk-flex uk-justify-sb\">\n\t\t<div class=\"hero-content\">\n\t\t\t\t\t\t\t<div class=\"breadcrumbs\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\" alt=\"\u0411\u0430\u0493\u0434\u0430\u0440\u043b\u0430\u043c\u0430\u043b\u0430\u0440\">\u0411\u0430\u0493\u0434\u0430\u0440\u043b\u0430\u043c\u0430\u043b\u0430\u0440<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"separator\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/4essentialroles\/\" alt=\"\u041a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043d\u044b\u04a3 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 4 \u0440\u04e9\u043b\u0456\u00ae\">\u041a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043d\u044b\u04a3 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 4 \u0440\u04e9\u043b\u0456<sup>&reg;<\/sup><\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h1>4-\u0440\u04e9\u043b: \u041a\u043e\u0443\u0447\u0438\u043d\u0433 \u0430\u0440\u049b\u044b\u043b\u044b \u04d9\u043b\u0435\u0443\u0435\u0442\u0442\u0456 \u0430\u0448\u044b\u04a3\u044b\u0437<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"cta-courses\">\n\t\t\t\t\t<div class=\"uk-flex\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/4essentialroles\/role-3-execute-strategy\/\"><span class=\"cta-arrow reverse\"><\/span> 3-\u0440\u04e9\u043b<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/4essentialroles\/role-1-inspire-trust\/\">1-\u0440\u04e9\u043b <span class=\"cta-arrow\"><\/span><\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"hero-image\">\n\t\t\t\t\t\t<img \n\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n\t\t\t\tdata-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/discipline-4-610x480-1-1.jpg\"\n\t\t\t\talt=\"\"\n\t\t\t\twidth=\"610\" height=\"480\"\n\t\t\t\tclass=\"image-main lazy\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-lead-gen format-large\">\n        <div class=\"uk-child-width-1-4@m uk-child-width-1-2@s uk-grid-match\" data-uk-grid data-uk-height-match=\"target : .title\">\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">\u0422\u0430\u043b\u0434\u0430\u0443 \u0435\u0441\u0435\u0431\u0456<\/p>\n                        <div class=\"title\">\u0416\u0418 \u0430\u0440\u049b\u044b\u043b\u044b \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f: \u0430\u0434\u0430\u043c\u043d\u044b\u04a3 \u0448\u0435\u0448\u0443\u0448\u0456 \u0440\u04e9\u043b\u0456 <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>\u0422\u04af\u0431\u0435\u0433\u0435\u0439\u043b\u0456 \u04e9\u0437\u0433\u0435\u0440\u0456\u0441\u0442\u0435\u0440\u0434\u0456, \u0441\u0435\u043d\u0456\u043c\u0434\u0456 \u0436\u04d9\u043d\u0435 \u0416\u0418-\u0434\u0456 \u0437\u0435\u0440\u0442\u0442\u0435\u04a3\u0456\u0437<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-ai-transformation-human-imperative?x=8ypF_R&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"\u0416\u04af\u043a\u0442\u0435\u0443\">\u0416\u04af\u043a\u0442\u0435\u0443 <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">\u0422\u0435\u0433\u0456\u043d \u043d\u04b1\u0441\u049b\u0430\u0443\u043b\u044b\u049b<\/p>\n                        <div class=\"title\">\u0421\u0456\u043b\u043a\u0456\u043d\u0456\u0441\u0442\u0435\u043d \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u043b\u044b\u049b \u0430\u0440\u0442\u044b\u049b\u0448\u044b\u043b\u044b\u049b\u049b\u0430 <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>\u041a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u0442\u04af\u0431\u0435\u0433\u0435\u0439\u043b\u0456 \u04e9\u0437\u0433\u0435\u0440\u0456\u0441\u0442\u0435\u0440\u0434\u0456 \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a\u043a\u0435 \u049b\u0430\u043b\u0430\u0439 \u0430\u0439\u043d\u0430\u043b\u0434\u044b\u0440\u0430\u0434\u044b<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-convert-disruption?x=8ypF_R&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"\u0416\u04af\u043a\u0442\u0435\u0443\">\u0416\u04af\u043a\u0442\u0435\u0443 <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">\u0422\u0435\u0433\u0456\u043d \u043d\u04b1\u0441\u049b\u0430\u0443\u043b\u044b\u049b<\/p>\n                        <div class=\"title\">\u041d\u04d9\u0442\u0438\u0436\u0435\u043b\u0456\u043b\u0456\u043a\u0442\u0456\u04a3 \u0442\u04e9\u043c\u0435\u043d\u0434\u0435\u0443\u0456: \u043a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b \u0430\u043b\u0434\u044b\u043d\u0434\u0430\u0493\u044b \u0441\u044b\u043d <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>\u049a\u0430\u0436\u0435\u0442\u0442\u0456 \u0434\u0430\u0493\u0434\u044b\u043b\u0430\u0440 \u0436\u0430\u0493\u0434\u0430\u0439\u0434\u044b \u04e9\u0437\u0433\u0435\u0440\u0442\u0443\u0433\u0435 \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a \u0431\u0435\u0440\u0435\u0434\u0456<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-the-leadership-challenge-of-flailing-performance?x=8ypF_R&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"\u0416\u04af\u043a\u0442\u0435\u0443\">\u0416\u04af\u043a\u0442\u0435\u0443 <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">\u0412\u0435\u0431\u043a\u0430\u0441\u0442<\/p>\n                        <div class=\"title\">\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u043b\u044b\u049b \u043c\u0430\u049b\u0441\u0430\u0442\u0442\u0430\u0440\u0434\u044b \u0441\u0435\u0440\u043f\u0456\u043d\u0434\u0456 \u043d\u04d9\u0442\u0438\u0436\u0435\u043b\u0435\u0440\u0433\u0435 \u0430\u0439\u043d\u0430\u043b\u0434\u044b\u0440\u044b\u04a3\u044b\u0437 <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p><em>\u00ab\u041e\u0440\u044b\u043d\u0434\u0430\u0443\u0434\u044b\u04a3 4 \u0442\u04d9\u0440\u0442\u0456\u0431\u0456\u00bb<\/em> \u043a\u0456\u0442\u0430\u0431\u044b\u043d\u044b\u04a3 \u0430\u0432\u0442\u043e\u0440\u043b\u0430\u0440\u044b\u043c\u0435\u043d \u0431\u0456\u0440\u0433\u0435<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/www.franklincovey.com\/events\/webcast-series\/transform-strategic-goals\/\" class=\"btn btn-primary\" target=\"_self\" alt=\"\u0422\u043e\u043b\u044b\u0493\u044b\u0440\u0430\u049b\">\u0422\u043e\u043b\u044b\u0493\u044b\u0440\u0430\u049b<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_e46cbfcf7b3670de4abc636af3506685\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>\u0411\u0430\u0441\u049b\u0430\u043b\u0430\u0440\u0434\u044b\u04a3 \u043a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043b\u044b\u0493\u044b\u043d \u0434\u0430\u043c\u044b\u0442\u044b\u04a3\u044b\u0437.\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <p>\u0422\u0438\u0456\u043c\u0434\u0456 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u0442\u04b1\u0440\u0430\u049b\u0442\u044b \u043a\u0435\u0440\u0456 \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441 \u043f\u0435\u043d \u043a\u043e\u0443\u0447\u0438\u043d\u0433 \u0430\u0440\u049b\u044b\u043b\u044b \u0431\u0430\u0441\u049b\u0430\u043b\u0430\u0440\u0434\u044b\u04a3 \u043a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043b\u044b\u049b \u04d9\u043b\u0435\u0443\u0435\u0442\u0456\u043d \u0434\u0430\u043c\u044b\u0442\u044b\u043f, \u043d\u04d9\u0442\u0438\u0436\u0435\u043b\u0456\u043b\u0456\u043a\u0442\u0456 \u0430\u0440\u0442\u0442\u044b\u0440\u0430\u0434\u044b. \u041a\u043e\u0443\u0447\u0438\u043d\u0433 \u0430\u0440\u049b\u044b\u043b\u044b \u04d9\u043b\u0435\u0443\u0435\u0442\u0442\u0456 \u0430\u0448\u049b\u0430\u043d\u0434\u0430, \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u04e9\u0437\u0433\u0435\u043b\u0435\u0440\u0433\u0435 \u043d\u0435 \u0456\u0441\u0442\u0435\u0443 \u043a\u0435\u0440\u0435\u0433\u0456\u043d \u0430\u0439\u0442\u044b\u043f \u043c\u04d9\u0441\u0435\u043b\u0435 \u0448\u0435\u0448\u0443\u0434\u0435\u043d \u0431\u0430\u0441\u049b\u0430 \u043a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u0434\u044b \u0434\u0430\u043c\u044b\u0442\u0443\u0493\u0430 \u0436\u04d9\u043d\u0435 \u043a\u043e\u043c\u0430\u043d\u0434\u0430 \u043c\u04af\u0448\u0435\u043b\u0435\u0440\u0456\u043d\u0456\u04a3 \u049b\u0430\u0431\u0456\u043b\u0435\u0442\u0456\u043d \u0430\u0440\u0442\u0442\u044b\u0440\u0443\u0493\u0430 \u043a\u04e9\u0448\u0435\u0434\u0456.<\/p>\n<p>\u0411\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u043a\u0435\u0440\u0456 \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441\u0442\u044b \u043f\u0430\u0439\u0434\u0430\u043b\u0430\u043d\u044b\u043f, \u043a\u043e\u0443\u0447\u0438\u043d\u0433\u0442\u0456\u04a3 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 \u0434\u0430\u0493\u0434\u044b\u043b\u0430\u0440\u044b\u043d \u0436\u0430\u0442\u0442\u044b\u049b\u0442\u044b\u0440\u044b\u043f \u0436\u04d9\u043d\u0435 \u043a\u043e\u0443\u0447\u0438\u043d\u0433 \u04af\u043b\u0433\u0456\u0441\u0456\u043d \u049b\u043e\u043b\u0434\u0430\u043d\u044b\u043f, \u04d9\u043b\u0435\u0443\u0435\u0442\u0442\u0456 \u0430\u0448\u0430\u0434\u044b.<\/p>\n<ul>\n<li>\u041a\u0435\u0440\u0456 \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441: \u0436\u0438\u0456 \u043a\u0435\u0440\u0456 \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441 \u0431\u0435\u0440\u0443 \u2014 \u0442\u0430\u043c\u0430\u0448\u0430 \u0436\u04b1\u043c\u044b\u0441\u0442\u044b \u0431\u0435\u043a\u0456\u0442\u0456\u043f, \u043a\u043e\u043c\u0430\u043d\u0434\u0430 \u043c\u04d9\u0434\u0435\u043d\u0438\u0435\u0442\u0456\u043d \u0441\u0430\u043d\u0430\u043b\u044b \u049b\u0430\u043b\u044b\u043f\u0442\u0430\u0441\u0442\u044b\u0440\u0443\u0434\u044b\u04a3 \u0436\u04d9\u043d\u0435 \u043d\u04d9\u0442\u0438\u0436\u0435\u043b\u0456\u043b\u0456\u043a\u0442\u0456 \u0430\u0440\u0442\u0442\u044b\u0440\u0443\u0493\u0430 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0443\u0434\u0456\u04a3 \u043c\u0430\u04a3\u044b\u0437\u0434\u044b \u0442\u04d9\u0441\u0456\u043b\u0456.<\/li>\n<li>\u041a\u043e\u0443\u0447\u0438\u043d\u0433\u0442\u0456\u04a3 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 \u0434\u0430\u0493\u0434\u044b\u043b\u0430\u0440\u044b: \u043a\u043e\u0443\u0447\u0438\u043d\u0433\u0442\u0435 \u04af\u0448 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 \u0434\u0430\u0493\u0434\u044b \u049b\u043e\u043b\u0434\u0430\u043d\u044b\u043b\u0430\u0434\u044b \u2014 \u0442\u044b\u04a3\u0434\u0430\u0443, \u0441\u04b1\u0440\u0430\u049b \u049b\u043e\u044e \u0436\u04d9\u043d\u0435 \u0441\u04b1\u0445\u0431\u0430\u0442\u0442\u0430\u0441\u0443\u0448\u044b\u043d\u044b\u04a3 \u049b\u04b1\u043d\u0434\u044b\u043b\u044b\u0493\u044b \u043c\u0435\u043d \u04af\u043b\u0435\u0441\u0456\u043d \u043c\u043e\u0439\u044b\u043d\u0434\u0430\u0443. \u041e\u043b\u0430\u0440 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u0493\u0430 \u04e9\u0437 \u043e\u0439-\u043d\u0438\u0435\u0442\u0456\u043d \u0443\u0430\u049b\u044b\u0442\u0448\u0430 \u0448\u0435\u0442\u043a\u0435 \u049b\u043e\u0439\u044b\u043f, \u043d\u04b1\u0441\u049b\u0430\u043b\u0430\u0440\u0434\u044b \u0437\u0435\u0440\u0442\u0442\u0435\u0443\u0433\u0435 \u0436\u04d9\u043d\u0435 \u049b\u0430\u0431\u0456\u043b\u0435\u0442\u0442\u0456 \u0434\u0430\u043c\u044b\u0442\u0443\u0493\u0430 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0435\u0434\u0456.<\/li>\n<li>\u041a\u043e\u0443\u0447\u0438\u043d\u0433 \u04af\u043b\u0433\u0456\u0441\u0456: \u04af\u043b\u0433\u0456 \u0436\u0435\u043a\u0435 \u0434\u0430\u0439\u044b\u043d\u0434\u044b\u049b\u0442\u0430\u043d \u0431\u0430\u0441\u0442\u0430\u043b\u0430\u0434\u044b, \u0441\u043e\u0434\u0430\u043d \u043a\u0435\u0439\u0456\u043d \u043a\u043e\u0443\u0447 \u043f\u0435\u043d \u049b\u0430\u0442\u044b\u0441\u0443\u0448\u044b \u0442\u04e9\u0440\u0442 \u049b\u0430\u0434\u0430\u043c\u0434\u044b \u0431\u0456\u0440\u0433\u0435 \u04e9\u0442\u0435\u0434\u0456: \u0430\u0439\u049b\u044b\u043d\u0434\u0430\u0443, \u0431\u0456\u043b\u0443, \u0437\u0435\u0440\u0442\u0442\u0435\u0443 \u0436\u04d9\u043d\u0435 \u043c\u0456\u043d\u0434\u0435\u0442\u0442\u0435\u043c\u0435 \u0430\u043b\u0443.<\/li>\n<\/ul>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-image-with-text \">\n    <div class=\"uk-flex uk-justify-sb has-background bg-color-gray\">\n                    <div class=\"it-text\">\n                <h2 class=\"heading\">\u0422\u04b1\u0442\u0430\u0441 \u0430\u0434\u0430\u043c \u043f\u0430\u0440\u0430\u0434\u0438\u0433\u043c\u0430\u0441\u044b<\/h2>                <p>\u0422\u0438\u0456\u043c\u0434\u0456 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u0430\u0434\u0430\u043c\u0434\u0430\u0440\u0434\u044b \u0442\u0430\u0431\u0438\u0493\u0430\u0442\u044b\u043d\u0430\u043d \u049b\u0430\u0431\u0456\u043b\u0435\u0442\u0442\u0456, \u0442\u04b1\u0442\u0430\u0441 \u0442\u04b1\u043b\u0493\u0430 \u0440\u0435\u0442\u0456\u043d\u0434\u0435 \u043a\u04e9\u0440\u0435\u0434\u0456. \u041e\u043b\u0430\u0440\u0434\u044b\u04a3 \u043a\u043e\u0443\u0447\u0438\u043d\u0433\u0442\u0456\u043a \u043e\u0439\u043b\u0430\u0443 \u0442\u04d9\u0441\u0456\u043b\u0456 \u04e9\u0437\u0433\u0435\u043b\u0435\u0440\u0433\u0435 \u043d\u0435 \u0456\u0441\u0442\u0435\u0443 \u043a\u0435\u0440\u0435\u0433\u0456\u043d \u0430\u0439\u0442\u0443\u0434\u0430\u043d \u043e\u043b\u0430\u0440\u0434\u044b\u04a3 \u0448\u0435\u0448\u0456\u043c\u0434\u0456 \u04e9\u0437\u0434\u0435\u0440\u0456 \u0442\u0430\u0431\u0443\u044b\u043d\u0430 \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a \u0431\u0435\u0440\u0443\u0433\u0435 \u0430\u0443\u044b\u0441\u0430\u0434\u044b.<\/p>\n<ul>\n<li>\u0414\u0435\u043d\u0435: \u0430\u049b\u044b, \u0436\u0435\u04a3\u0456\u043b\u0434\u0456\u043a\u0442\u0435\u0440, \u0435\u04a3\u0431\u0435\u043a \u0436\u0430\u0493\u0434\u0430\u0439\u043b\u0430\u0440\u044b<\/li>\n<li>\u0410\u049b\u044b\u043b: \u043a\u04af\u0440\u0434\u0435\u043b\u0456 \u04d9\u0440\u0456 \u049b\u044b\u0437\u044b\u049b\u0442\u044b \u0436\u04b1\u043c\u044b\u0441<\/li>\n<li>\u0416\u04af\u0440\u0435\u043a: \u049b\u0430\u0440\u044b\u043c-\u049b\u0430\u0442\u044b\u043d\u0430\u0441, \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441\u0442\u044b\u043b\u044b\u049b<\/li>\n<li>\u0420\u0443\u0445: \u043c\u04d9\u043d, \u043c\u0430\u049b\u0441\u0430\u0442, \u043c\u0438\u0441\u0441\u0438\u044f<\/li>\n<\/ul>\n                            <\/div>\n            <div class=\"it-image\">\n                                    <img decoding=\"async\" \n                        src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                        data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/06\/MRK22109718_Block_783x448_v1.0.0.webp\"\n                        alt=\"\"\n                        class=\"bw-to-color lazy\">\n                            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-pull-quote\">\n    <img decoding=\"async\" class=\"quote\" src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/quote.png\" alt=\"Quote PNG\">\n    <div class=\"quote-inner\">\n        <h2>\u041a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043b\u044b\u049b \u2014 \u0430\u0434\u0430\u043c\u0434\u0430\u0440\u0493\u0430 \u043e\u043b\u0430\u0440\u0434\u044b\u04a3 \u049b\u04b1\u043d\u0434\u044b\u043b\u044b\u0493\u044b \u043c\u0435\u043d \u04d9\u043b\u0435\u0443\u0435\u0442\u0456\u043d \u04e9\u0437\u0434\u0435\u0440\u0456 \u0434\u0435 \u043a\u04e9\u0440\u0435\u0442\u0456\u043d\u0434\u0435\u0439 \u0435\u0442\u0456\u043f \u0430\u0439\u049b\u044b\u043d \u0436\u0435\u0442\u043a\u0456\u0437\u0443.<\/h2>\n        <p class=\"quote-author\">&mdash; \u0414\u043e\u043a\u0442\u043e\u0440 \u0421\u0442\u0438\u0432\u0435\u043d \u0420. \u041a\u043e\u0432\u0438<\/p>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-numbered-grid bg-color-gray\">\n\t<div class=\"title\">\u041a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043d\u044b\u04a3 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 4 \u0440\u04e9\u043b\u0456\u00ae<\/div>\n\t<div class=\"uk-grid-medium columns uk-child-width-1-4@m uk-child-width-1-2@s\" data-uk-grid data-uk-height-match=\"target: .column\">\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">01<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/4essentialroles\/role-1-inspire-trust\/\" alt=\"\u0421\u0435\u043d\u0456\u043c \u0442\u0443\u0434\u044b\u0440\u044b\u04a3\u044b\u0437\">\u0421\u0435\u043d\u0456\u043c \u0442\u0443\u0434\u044b\u0440\u044b\u04a3\u044b\u0437<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>\u0421\u0435\u043d\u0456\u043c \u0431\u0430\u0441\u0448\u044b\u043d\u044b\u04a3 \u043c\u0456\u043d\u0435\u0437\u0456 \u043c\u0435\u043d \u049b\u04b1\u0437\u044b\u0440\u0435\u0442\u0442\u0456\u043b\u0456\u0433\u0456\u043d\u0435\u043d \u0431\u0430\u0441\u0442\u0430\u043b\u0430\u0434\u044b. \u0414\u04d9\u043b \u043e\u0441\u044b \u0441\u0435\u043d\u0456\u043c\u0434\u0456\u043b\u0456\u043a \u043e\u0493\u0430\u043d \u0441\u0435\u043d\u0456\u043c \u043c\u04d9\u0434\u0435\u043d\u0438\u0435\u0442\u0456\u043d \u0441\u0430\u043d\u0430\u043b\u044b \u0442\u04af\u0440\u0434\u0435 \u049b\u0430\u043b\u044b\u043f\u0442\u0430\u0441\u0442\u044b\u0440\u0443\u0493\u0430 \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a \u0431\u0435\u0440\u0435\u0434\u0456.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">02<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/4essentialroles\/role-2-create-vision\/\" alt=\"\u0411\u043e\u043b\u0430\u0448\u0430\u049b\u049b\u0430 \u043e\u0440\u0442\u0430\u049b \u043a\u04e9\u0437\u049b\u0430\u0440\u0430\u0441 \u049b\u0430\u043b\u044b\u043f\u0442\u0430\u0441\u0442\u044b\u0440\u044b\u04a3\u044b\u0437\">\u0411\u043e\u043b\u0430\u0448\u0430\u049b\u049b\u0430 \u043e\u0440\u0442\u0430\u049b \u043a\u04e9\u0437\u049b\u0430\u0440\u0430\u0441 \u049b\u0430\u043b\u044b\u043f\u0442\u0430\u0441\u0442\u044b\u0440\u044b\u04a3\u044b\u0437<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>\u0422\u0438\u0456\u043c\u0434\u0456 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u043e\u0440\u0442\u0430\u049b \u043a\u04e9\u0437\u049b\u0430\u0440\u0430\u0441 \u043f\u0435\u043d \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f \u049b\u0430\u043b\u044b\u043f\u0442\u0430\u0441\u0442\u044b\u0440\u044b\u043f, \u043e\u043b\u0430\u0440\u0434\u044b \u04e9\u0437\u0433\u0435\u043b\u0435\u0440 \u0431\u0456\u0440\u0433\u0435 \u0436\u043e\u043b\u0493\u0430 \u0448\u044b\u0493\u0430\u0442\u044b\u043d\u0434\u0430\u0439 \u0441\u0435\u043d\u0456\u043c\u0434\u0456 \u0436\u0435\u0442\u043a\u0456\u0437\u0435\u0434\u0456.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">03<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/4essentialroles\/role-3-execute-strategy\/\" alt=\"\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u043d\u044b \u0456\u0441\u043a\u0435 \u0430\u0441\u044b\u0440\u044b\u04a3\u044b\u0437\">\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u043d\u044b \u0456\u0441\u043a\u0435 \u0430\u0441\u044b\u0440\u044b\u04a3\u044b\u0437<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>\u0411\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u0430\u0443\u049b\u044b\u043c\u0434\u044b \u043e\u0439\u043b\u0430\u0443\u043c\u0435\u043d \u0448\u0435\u043a\u0442\u0435\u043b\u043c\u0435\u0439, \u043a\u04e9\u0437\u049b\u0430\u0440\u0430\u0441\u044b \u043c\u0435\u043d \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u0441\u044b\u043d \u04e9\u0437\u0433\u0435\u043b\u0435\u0440\u043c\u0435\u043d \u0431\u0456\u0440\u0433\u0435 \u0436\u04d9\u043d\u0435 \u0441\u043e\u043b\u0430\u0440\u0434\u044b\u04a3 \u043a\u04e9\u043c\u0435\u0433\u0456\u043c\u0435\u043d \u0441\u043e\u04a3\u044b\u043d\u0430 \u0434\u0435\u0439\u0456\u043d \u0456\u0441\u043a\u0435 \u0430\u0441\u044b\u0440\u0443\u044b \u043a\u0435\u0440\u0435\u043a.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column is-active\">\n\t\t\t\t\t<div class=\"number\">04<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/4essentialroles\/role-4-coach-potential\/\" alt=\"\u041a\u043e\u0443\u0447\u0438\u043d\u0433 \u0430\u0440\u049b\u044b\u043b\u044b \u04d9\u043b\u0435\u0443\u0435\u0442\u0442\u0456 \u0430\u0448\u044b\u04a3\u044b\u0437\">\u041a\u043e\u0443\u0447\u0438\u043d\u0433 \u0430\u0440\u049b\u044b\u043b\u044b \u04d9\u043b\u0435\u0443\u0435\u0442\u0442\u0456 \u0430\u0448\u044b\u04a3\u044b\u0437<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>\u0422\u0438\u0456\u043c\u0434\u0456 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440 \u0442\u04b1\u0440\u0430\u049b\u0442\u044b \u043a\u0435\u0440\u0456 \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441 \u043f\u0435\u043d \u043a\u043e\u0443\u0447\u0438\u043d\u0433 \u0430\u0440\u049b\u044b\u043b\u044b \u0431\u0430\u0441\u049b\u0430\u043b\u0430\u0440\u0434\u044b\u04a3 \u043a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043b\u044b\u049b \u04d9\u043b\u0435\u0443\u0435\u0442\u0456\u043d \u0434\u0430\u043c\u044b\u0442\u044b\u043f, \u043d\u04d9\u0442\u0438\u0436\u0435\u043b\u0456\u043b\u0456\u043a\u0442\u0456 \u0430\u0440\u0442\u0442\u044b\u0440\u0430\u0434\u044b.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n\n<section class=\"block block-colorful-link-farm format-large\">\n    <div class=\"link-farm-inner\">\n        <h2>\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u0434\u0430\u0440<\/h2>\n                        <div class=\"farm-links\">\n            <div class=\"farm-grid\" style=\"grid-template-columns: repeat(3, 1fr);\">\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"\/resources\/\" target=\"_self\">\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u0434\u0430\u0440 \u043a\u0456\u0442\u0430\u043f\u0445\u0430\u043d\u0430\u0441\u044b<\/a>\n                                            <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"https:\/\/msb.franklincovey.com\/\" target=\"_blank\">\u0416\u0435\u043a\u0435 \u043c\u0438\u0441\u0441\u0438\u044f \u049b\u04b1\u0440\u0430\u0441\u0442\u044b\u0440\u0443\u0448\u044b\u0441\u044b<\/a>\n                                            <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"\/resources\/podcasts\/\" target=\"_self\">FranklinCovey \u043f\u043e\u0434\u043a\u0430\u0441\u0442\u0442\u0430\u0440\u044b<\/a>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-full-width-form \">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"fw-intro\">\n                                        <div class=\"title\">\u0421\u0435\u043d\u0456\u043c \u0442\u0443\u0434\u044b\u0440\u044b\u043f, \u043d\u04d9\u0442\u0438\u0436\u0435\u0433\u0435 \u0436\u0456\u0433\u0435\u0440\u043b\u0435\u043d\u0434\u0456\u0440\u0435\u0442\u0456\u043d \u043a\u04e9\u0440\u0435\u0433\u0435\u043d \u043a\u04e9\u0448\u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u0434\u044b \u0434\u0430\u043c\u044b\u0442\u044b\u04a3\u044b\u0437.<\/div>\n                                        <p>\u0411\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u044b\u04a3\u044b\u0437\u0434\u044b\u04a3 \u04d9\u043b\u0435\u0443\u0435\u0442\u0456\u043d \u043a\u04af\u0448\u0435\u0439\u0442\u0456\u043f, \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u043b\u0430\u0440\u0434\u044b\u04a3 \u0436\u04b1\u043c\u044b\u0441\u049b\u0430 \u044b\u043d\u0442\u0430\u0441\u044b\u043d \u0430\u0440\u0442\u0442\u044b\u0440\u0443 \u0436\u04d9\u043d\u0435 \u0431\u0430\u0441\u0442\u044b \u0431\u0430\u0441\u044b\u043c\u0434\u044b\u049b\u0442\u0430\u0440\u0434\u044b \u0456\u0441\u043a\u0435 \u0430\u0441\u044b\u0440\u0443 \u04af\u0448\u0456\u043d FranklinCovey \u0441\u0430\u0440\u0430\u043f\u0448\u044b\u0441\u044b\u043c\u0435\u043d \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441\u044b\u04a3\u044b\u0437.<\/p>\n                    <\/div>\n        <div class=\"fw-text\">\n                                            <div class=\"hs-form-html\" data-region=\"\" data-form-id=\"8ea3b607-8d8f-4105-802e-b8806e050db7\" data-portal-id=\"\"><\/div>\n                        <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":55408,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-55708","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages\/55708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/comments?post=55708"}],"version-history":[{"count":0,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages\/55708\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages\/55408"}],"wp:attachment":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/media?parent=55708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}