{"id":55652,"date":"2026-09-13T12:26:25","date_gmt":"2026-09-13T19:26:25","guid":{"rendered":"http:\/\/127.0.0.1:8081\/?page_id=55652"},"modified":"2026-09-13T12:26:25","modified_gmt":"2026-09-13T19:26:25","slug":"sales-leaders","status":"publish","type":"page","link":"https:\/\/franklincovey.kz\/kz\/people\/sales-leaders\/","title":{"rendered":"\u0411\u0430\u0441\u0448\u044b\u043b\u044b\u049b \u0434\u0435\u04a3\u0433\u0435\u0439\u043b\u0435\u0440\u0456: \u0441\u0430\u0442\u0443 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u044b"},"content":{"rendered":"\n<section class=\"block block-hero-banner block-abm-hero block-video-hero\">\n\t\t<div class=\"uk-flex uk-justify-sb\">\n\t\t<div class=\"hero-content\">\n\t\t\t\t\t\t\t<div class=\"breadcrumbs\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/people\/\" alt=\"\u0411\u0456\u0437 \u049b\u0430\u043b\u0430\u0439 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0435\u043c\u0456\u0437\">\u0411\u0456\u0437 \u049b\u0430\u043b\u0430\u0439 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0435\u043c\u0456\u0437<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h1>\u0421\u0430\u0442\u0443 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u044b\u043d \u049b\u043e\u043b\u0434\u0430\u04a3\u044b\u0437 <\/h1>\n\t\t\t\t\t\t\t<div class=\"subtitle\">\u0416\u043e\u0493\u0430\u0440\u044b \u049b\u044b\u0441\u044b\u043c \u0436\u0430\u0493\u0434\u0430\u0439\u044b\u043d\u0434\u0430 \u04e9\u0441\u0443\u0434\u0456 \u049b\u0430\u043c\u0442\u0430\u043c\u0430\u0441\u044b\u0437 \u0435\u0442\u0456\u043f, \u0441\u0430\u0442\u0443 \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u043b\u0430\u0440\u044b\u043d\u044b\u04a3 \u0456\u0441-\u049b\u0438\u043c\u044b\u043b\u044b\u043d \u04af\u0439\u043b\u0435\u0441\u0442\u0456\u0440\u0456\u04a3\u0456\u0437. <\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"hero-image has-video\">\n\t\t\t\t\t        \t<iframe \n\t\t        \t\t\tid=\"video_hero_frame\"\n\t                        title=\"video\"\n\t                        src=\"https:\/\/players.brightcove.net\/1302165881001\/x3P9v0DEc_default\/index.html?videoId=6340682678112\" allowfullscreen=\"\" allow=\"encrypted-media\"><\/iframe>\n\t\t       \t\t\t<\/div>\n\t<\/div>\n\t<div class=\"animated-line\"><\/div>\n<\/section>\n\n<script>\n    jQuery(function() {\n        calculateFrame()\n    });\n    function calculateFrame(){\n    \tvar $frame = jQuery(\"#video_hero_frame\");\n    \tvar parts = $frame.width()\/16;\n    \tvar height = parts * 9;\n    \t$frame.height(height);\n    }\n    jQuery(window).resize(function () {\n    \tcalculateFrame();\n    });\n<\/script>\n\n\n<section class=\"block block-lead-gen format-small\">\n        <div class=\"uk-child-width-1-4@m uk-child-width-1-2@s uk-grid-match\" data-uk-grid data-uk-height-match=\"target : .title\">\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">\u0422\u0435\u0433\u0456\u043d \u043d\u04b1\u0441\u049b\u0430\u0443\u043b\u044b\u049b<\/p>\n                        <div class=\"title\">\u0411\u0435\u043b\u0433\u0456\u0441\u0456\u0437\u0434\u0456\u043a \u0436\u0430\u0493\u0434\u0430\u0439\u044b\u043d\u0434\u0430 \u049b\u0430\u043b\u0430\u0439 \u0441\u0430\u0442\u0443\u0493\u0430 \u0431\u043e\u043b\u0430\u0434\u044b <div class=\"carret\"><\/div><\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-how-to-sell-in-times-of-uncertainty?x=CTZhno&#038;lb-mode=overlay\" class=\"btn btn-primary\" target=\"_blank\" alt=\"\u0406\u0441-\u049b\u0438\u043c\u044b\u043b \u0436\u043e\u0441\u043f\u0430\u0440\u044b\u043d \u0430\u043b\u044b\u04a3\u044b\u0437\">\u0406\u0441-\u049b\u0438\u043c\u044b\u043b \u0436\u043e\u0441\u043f\u0430\u0440\u044b\u043d \u0430\u043b\u044b\u04a3\u044b\u0437<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">\u0422\u0435\u0433\u0456\u043d \u0432\u0435\u0431\u0438\u043d\u0430\u0440<\/p>\n                        <div class=\"title\">\u0411\u0435\u043b\u0433\u0456\u0441\u0456\u0437\u0434\u0456\u043a \u0436\u0430\u0493\u0434\u0430\u0439\u044b\u043d\u0434\u0430\u0493\u044b \u0441\u0430\u0442\u0443 <div class=\"carret\"><\/div><\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/www.franklincovey.com\/events\/webcast-series\/selling-in-uncertain-times\/\" class=\"btn btn-primary\" target=\"_self\" alt=\"\u041e\u0440\u044b\u043d \u0431\u0440\u043e\u043d\u0434\u0430\u0443\">\u041e\u0440\u044b\u043d \u0431\u0440\u043e\u043d\u0434\u0430\u0443<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">\u0411\u043b\u043e\u0433<\/p>\n                        <div class=\"title\">\u04d8\u0440 \u0441\u0430\u0442\u0443 \u043c\u0430\u043c\u0430\u043d\u044b\u043d\u0430 \u049b\u0430\u0436\u0435\u0442\u0442\u0456 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 \u0434\u0430\u0493\u0434\u044b\u043b\u0430\u0440 <div class=\"carret\"><\/div><\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/15-sales-skills-for-sales-professionals?x=CTZhno&#038;lb-mode=overlay\" class=\"btn btn-primary\" target=\"_self\" alt=\"\u041e\u049b\u0443\">\u041e\u049b\u0443<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">\u0422\u0435\u0433\u0456\u043d \u043d\u04b1\u0441\u049b\u0430\u0443\u043b\u044b\u049b<\/p>\n                        <div class=\"title\">\u049a\u044b\u0441\u044b\u043c \u0436\u0430\u0493\u0434\u0430\u0439\u044b\u043d\u0434\u0430 \u0441\u0430\u0442\u0443 \u0436\u043e\u0441\u043f\u0430\u0440\u044b\u043d \u049b\u0430\u043b\u0430\u0439 \u043e\u0440\u044b\u043d\u0434\u0430\u0443\u0493\u0430 \u0431\u043e\u043b\u0430\u0434\u044b <div class=\"carret\"><\/div><\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-how-to-hit-your-sales-numbers?x=CTZhno&#038;lb-mode=overlay\" class=\"btn btn-primary\" target=\"_blank\" alt=\"\u0416\u043e\u0441\u043f\u0430\u0440\u0434\u044b \u043e\u0440\u044b\u043d\u0434\u0430\u04a3\u044b\u0437\">\u0416\u043e\u0441\u043f\u0430\u0440\u0434\u044b \u043e\u0440\u044b\u043d\u0434\u0430\u04a3\u044b\u0437<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_61667d5ef71d1d53b03bc40e6182c09e\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>\u04d8\u043b\u0435\u0443\u0435\u0442\u0442\u0456\u04a3 \u0431\u043e\u043b\u0493\u0430\u043d\u044b \u0436\u0430\u049b\u0441\u044b \u2014 \u0435\u0433\u0435\u0440 \u0441\u0456\u0437 \u04d9\u043b\u0456 \u043e\u0440\u0442\u0430 \u043c\u0435\u043a\u0442\u0435\u043f\u0442\u0435 \u043e\u049b\u044b\u043f \u0436\u04af\u0440\u0441\u0435\u04a3\u0456\u0437.\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <p>\u0410\u043b \u0442\u04d9\u0436\u0456\u0440\u0438\u0431\u0435\u043b\u0456 \u0441\u0430\u0442\u0443 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u044b \u043d\u0430\u049b\u0442\u044b \u043d\u04d9\u0442\u0438\u0436\u0435\u043c\u0435\u043d \u0431\u0430\u0493\u0430\u043b\u0430\u043d\u0430\u0434\u044b. \u041e\u043b\u0430\u0440\u0434\u044b\u04a3 \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u043d\u044b \u0442\u0438\u0456\u043c\u0434\u0456 \u0431\u0430\u0441\u049b\u0430\u0440\u044b\u043f, \u04d9\u0440 \u0442\u043e\u049b\u0441\u0430\u043d\u0434\u0430 \u0436\u043e\u0441\u043f\u0430\u0440\u0434\u044b \u043e\u0440\u044b\u043d\u0434\u0430\u0443\u044b \u2014 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f\u043b\u044b\u049b \u049b\u0430\u0436\u0435\u0442\u0442\u0456\u043b\u0456\u043a. <\/p>\n<p>\u041c\u04d9\u043c\u0456\u043b\u0435\u043b\u0435\u0440 \u0442\u043e\u049b\u0442\u0430\u043f, \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440\u043b\u0430\u0440 \u043a\u0435\u04a3\u0435\u0441\u0456\u043d\u0456\u04a3 \u049b\u044b\u0441\u044b\u043c\u044b\u043d \u0441\u0435\u0437\u0456\u043d\u0433\u0435\u043d\u0434\u0435, \u043d\u04d9\u0442\u0438\u0436\u0435\u0441\u0456 \u04b1\u0437\u0430\u049b \u043a\u04af\u0442\u0442\u0456\u0440\u0435\u0442\u0456\u043d \u0431\u0430\u0441\u0442\u0430\u043c\u0430\u043b\u0430\u0440 \u0436\u0435\u0442\u043a\u0456\u043b\u0456\u043a\u0441\u0456\u0437. \u04e8\u043b\u0448\u0435\u043d\u0435\u0442\u0456\u043d \u043d\u04d9\u0442\u0438\u0436\u0435 \u049b\u0430\u0437\u0456\u0440 \u049b\u0430\u0436\u0435\u0442. <\/p>\n<p>\u041a\u043e\u043c\u0430\u043d\u0434\u0430\u04a3\u044b\u0437 \u0435\u0440\u0442\u0435\u04a3-\u0430\u049b \u049b\u043e\u043b\u0434\u0430\u043d\u0430 \u0430\u043b\u0430\u0442\u044b\u043d \u043f\u04d9\u0440\u043c\u0435\u043d\u0434\u0456 \u0441\u0430\u0442\u0443 \u043a\u043e\u0443\u0447\u0438\u043d\u0433\u0456 \u043a\u0435\u0440\u0435\u043a \u043f\u0435, \u04d9\u043b\u0434\u0435 \u0442\u04b1\u0440\u0430\u049b\u0442\u044b \u043d\u04d9\u0442\u0438\u0436\u0435\u0433\u0435 \u0430\u0440\u043d\u0430\u043b\u0493\u0430\u043d \u0441\u044b\u043d\u043d\u0430\u043d \u04e9\u0442\u043a\u0435\u043d \u043e\u0440\u044b\u043d\u0434\u0430\u0443 \u0436\u04af\u0439\u0435\u0441\u0456 \u049b\u0430\u0436\u0435\u0442 \u043f\u0435 \u2014 \u0431\u0456\u0437 \u0436\u04af\u0437\u0434\u0435\u0433\u0435\u043d \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u0493\u0430 \u0441\u0430\u0442\u0443 \u049b\u04b1\u0439\u0493\u044b\u0448\u044b\u043d, \u0442\u04af\u0441\u0456\u043c\u0456\u043d \u0436\u04d9\u043d\u0435 \u043c\u04d9\u043c\u0456\u043b\u0435 \u049b\u04b1\u043d\u044b\u043d \u0430\u0440\u0442\u0442\u044b\u0440\u0443 \u0430\u0440\u049b\u044b\u043b\u044b \u0435\u043b\u0435\u0443\u043b\u0456 \u04e9\u0441\u0443\u0433\u0435 \u0436\u04d9\u043d\u0435 \u0442\u04b1\u0440\u0430\u049b\u0442\u044b \u0442\u0430\u0431\u044b\u0441\u049b\u0430 \u0436\u0435\u0442\u0443\u0433\u0435 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0442\u0456\u043a. <\/p>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-image-with-text \">\n    <div class=\"uk-flex uk-justify-sb has-background bg-color-gray\">\n                    <div class=\"it-text\">\n                <h2 class=\"heading\">\u0422\u043e\u049b\u0441\u0430\u043d \u0430\u044f\u049b\u0442\u0430\u043b\u0493\u0430\u043d\u0448\u0430 \u043c\u0430\u049b\u0441\u0430\u0442\u0442\u0430\u0440\u044b\u04a3\u044b\u0437\u0493\u0430 \u0436\u0435\u0442\u0456\u04a3\u0456\u0437. <\/h2>                <p>\u0423\u0430\u049b\u044b\u0442 \u0430\u049b\u0448\u0430\u0493\u0430 \u0442\u0435\u04a3 \u0431\u043e\u043b\u0493\u0430\u043d\u0434\u0430, \u044b\u049b\u0442\u0438\u043c\u0430\u043b \u043d\u04d9\u0442\u0438\u0436\u0435\u043d\u0456 \u043a\u04af\u0442\u0456\u043f \u043e\u0442\u044b\u0440\u0430 \u0430\u043b\u043c\u0430\u0439\u0441\u044b\u0437. FranklinCovey \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0441\u044b\u043d\u044b\u04a3 \u049b\u0443\u0430\u0442\u0442\u044b \u043c\u0430\u0437\u043c\u04b1\u043d\u044b, \u0442\u04d9\u0436\u0456\u0440\u0438\u0431\u0435\u0441\u0456 \u0436\u04d9\u043d\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043b\u0430\u0440\u044b \u0436\u043e\u0441\u043f\u0430\u0440\u0434\u044b \u043e\u0440\u044b\u043d\u0434\u0430\u043f, \u04b1\u0439\u044b\u043c \u0436\u0435\u0442\u0456\u0441\u0442\u0456\u043a\u0442\u0435\u0440\u0456\u043d \u0436\u0435\u0434\u0435\u043b\u0434\u0435\u0442\u0443\u0433\u0435 \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a \u0431\u0435\u0440\u0435\u0434\u0456. <\/p>\n                            <\/div>\n            <div class=\"it-image\">\n                                    <img decoding=\"async\" \n                        src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                        data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/accountability-785x450-1-4.jpg\"\n                        alt=\"\"\n                        class=\"bw-to-color lazy\">\n                            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n\n<section class=\"block block-circumstances\">\n\t\t<div class=\"uk-grid-medium uk-child-width-1-3@l uk-child-width-1-2@m circumstance-list\" data-uk-grid data-uk-height-match=\"target: .circumstance\">\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-black\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\">\u0422\u0435\u0433\u0456\u043d \u043d\u04b1\u0441\u049b\u0430\u0443\u043b\u044b\u049b<\/div>\n\t\t\t\t\t\t<div class=\"title\">2026 \u0436\u044b\u043b\u044b \u0441\u0430\u0442\u0443 \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u04a3\u044b\u0437\u0493\u0430 \u0435\u0440\u0435\u043a\u0448\u0435\u043b\u0435\u043d\u0456\u043f, \u043a\u04e9\u0431\u0456\u0440\u0435\u043a \u0441\u0430\u0442\u0443\u0493\u0430 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0435\u0442\u0456\u043d 3 \u0442\u04d9\u0441\u0456\u043b<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/breakout-sales-785x450-1-2.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"cta\">\n                            <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-3-ways-your-sales-team?x=CTZhno&#038;lb-mode=overlay\"\n                            \talt=\"\u0410\u0439\u049b\u044b\u043d \u0435\u0440\u0435\u043a\u0448\u0435\u043b\u0435\u043d\u0456\u04a3\u0456\u0437\"\n                            \tclass=\"btn btn-primary\"\n                            \ttarget=\"\">\u0410\u0439\u049b\u044b\u043d \u0435\u0440\u0435\u043a\u0448\u0435\u043b\u0435\u043d\u0456\u04a3\u0456\u0437<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-black\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\">\u0411\u0435\u0439\u043d\u0435 \u0442\u043e\u043f\u0442\u0430\u043c\u0430\u0441\u044b<\/div>\n\t\t\t\t\t\t<div class=\"title\">\u0415\u0440\u0435\u043a\u0448\u0435\u043b\u0435\u043d\u0456\u04a3\u0456\u0437. \u041a\u04e9\u0431\u0456\u0440\u0435\u043a \u0441\u0430\u0442\u044b\u04a3\u044b\u0437.<br>&nbsp;<br><br><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/customer-satisfaction-785x450-1-3.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"cta\">\n                            <a href=\"https:\/\/resources.franklincovey.com\/c\/hcs-become-a-highly-effective-sales-leader?x=CTZhno&#038;lb-mode=overlay\"\n                            \talt=\"\u041a\u04e9\u0440\u0443\"\n                            \tclass=\"btn btn-primary\"\n                            \ttarget=\"\">\u041a\u04e9\u0440\u0443<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-black\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\">\u0411\u043b\u043e\u0433<\/div>\n\t\t\t\t\t\t<div class=\"title\">\u0411\u0435\u043b\u0433\u0456\u0441\u0456\u0437\u0434\u0456\u043a \u043a\u0435\u0437\u0456\u043d\u0434\u0435 \u0441\u0430\u0442\u0443\u0434\u0430\u0493\u044b \u0437\u0435\u0439\u0456\u043d\u0456\u04a3\u0456\u0437\u0434\u0456 \u0448\u043e\u0493\u044b\u0440\u043b\u0430\u043d\u0434\u044b\u0440\u044b\u04a3\u044b\u0437<br><br><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/project-management-785x450-1.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"cta\">\n                            <a href=\"https:\/\/resources.franklincovey.com\/c\/5-ways-to-narrow-sales-focus?x=CTZhno&#038;lb-mode=overlay\"\n                            \talt=\"\u0417\u0435\u0439\u0456\u043d\u0456\u04a3\u0456\u0437\u0434\u0456 \u0448\u043e\u0493\u044b\u0440\u043b\u0430\u043d\u0434\u044b\u0440\u044b\u04a3\u044b\u0437\"\n                            \tclass=\"btn btn-primary\"\n                            \ttarget=\"\">\u0417\u0435\u0439\u0456\u043d\u0456\u04a3\u0456\u0437\u0434\u0456 \u0448\u043e\u0493\u044b\u0440\u043b\u0430\u043d\u0434\u044b\u0440\u044b\u04a3\u044b\u0437<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n\n<section class=\"block block-customer-stories \">\n    <h2 class=\"title\">\u0421\u0430\u0442\u0443 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u044b\u043d\u044b\u04a3 \u0442\u0430\u0431\u044b\u0441 \u0442\u0430\u0440\u0438\u0445\u0442\u0430\u0440\u044b <\/h2>\n    <div class=\"accordion\" data-uk-height-match=\"target: h2\">\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>\u0425\u0430\u043b\u044b\u049b\u0430\u0440\u0430\u043b\u044b\u049b \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043b\u044b\u049b \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-tech-300x520-1.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>\u041a\u0435\u043b\u0456\u0441\u0441\u04e9\u0437 \u043a\u0435\u0437\u0435\u04a3\u0456\u043d\u0434\u0435\u0433\u0456 \u043c\u04d9\u043c\u0456\u043b\u0435\u043b\u0435\u0440 \u049b\u04b1\u043d\u044b\u043d\u044b\u04a3 \u0436\u0435\u0442\u0456 \u0435\u0441\u0435 \u04e9\u0441\u0443\u0456<\/h3>\n                                                        <p>\u041a\u043e\u043c\u0430\u043d\u0434\u0430 $32.5 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0493\u0430 \u04b1\u0441\u044b\u043d\u044b\u0441 \u0436\u0456\u0431\u0435\u0440\u0433\u0435\u043d\u0456\u043c\u0435\u043d, \u043a\u0435\u043b\u0456\u0441\u0441\u04e9\u0437 \u043a\u0435\u0437\u0435\u04a3\u0456\u043d\u0435 \u0442\u0435\u043a $3.2 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0434\u044b\u049b \u043c\u04d9\u043c\u0456\u043b\u0435\u043b\u0435\u0440 \u0436\u0435\u0442\u043a\u0435\u043d \u2014 \u043a\u04e9\u04a3\u0456\u043b \u043a\u04e9\u043d\u0448\u0456\u0442\u043f\u0435\u0439\u0442\u0456\u043d 10-\u0493\u0430 1 \u0430\u0440\u0430\u049b\u0430\u0442\u044b\u043d\u0430\u0441. \u041a\u04e9\u043f\u0442\u0435\u0433\u0435\u043d \u043c\u04d9\u043c\u0456\u043b\u0435\u043d\u0456\u04a3 \u0436\u0430\u0431\u044b\u043b\u0443\u0493\u0430 \u0436\u0430\u049b\u044b\u043d\u0434\u0430\u043c\u0430\u0443\u044b\u043d\u044b\u04a3 \u044b\u049b\u0442\u0438\u043c\u0430\u043b \u0441\u0435\u0431\u0435\u043f\u0442\u0435\u0440\u0456\u043d \u0437\u0435\u0440\u0442\u0442\u0435\u0433\u0435\u043d\u043d\u0435\u043d \u043a\u0435\u0439\u0456\u043d \u0441\u0430\u0442\u0443 \u0431\u0430\u0441\u0448\u044b\u043b\u044b\u0493\u044b \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u0493\u0430 \u0434\u04b1\u0440\u044b\u0441 \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a\u0442\u0435\u0440\u0434\u0456 \u0430\u043d\u044b\u049b\u0442\u0430\u0443, \u043a\u043b\u0438\u0435\u043d\u0442 \u049b\u0430\u0436\u0435\u0442\u0442\u0456\u043b\u0456\u043a\u0442\u0435\u0440\u0456\u043d \u0442\u0435\u0440\u0435\u04a3 \u0437\u0435\u0440\u0442\u0442\u0435\u0443 \u0436\u04d9\u043d\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043a\u0435 \u049b\u04b1\u043d\u0434\u044b\u043b\u044b\u049b\u0442\u044b \u0441\u0435\u043d\u0456\u043c\u0434\u0456 \u0436\u0435\u0442\u043a\u0456\u0437\u0443 \u049b\u0430\u0431\u0456\u043b\u0435\u0442\u0456\u043d \u0435\u0434\u04d9\u0443\u0456\u0440 \u0436\u0430\u049b\u0441\u0430\u0440\u0442\u0443 \u049b\u0430\u0436\u0435\u0442 \u0434\u0435\u0433\u0435\u043d \u049b\u043e\u0440\u044b\u0442\u044b\u043d\u0434\u044b\u0493\u0430 \u043a\u0435\u043b\u0434\u0456.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/mrk22116202_global-t?x=SDYpke&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"\u041e\u049b\u0443\"\n                                    >\u041e\u049b\u0443<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>Vynamic<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-higher-ed-300x520-1.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>\u0422\u04af\u0441\u0456\u043c\u043d\u0456\u04a3 \u0435\u043a\u0456 \u0442\u0430\u04a3\u0431\u0430\u043b\u044b \u049b\u0430\u0440\u049b\u044b\u043d\u043c\u0435\u043d \u04e9\u0441\u0443\u0456<\/h3>\n                                                        <p>Vynamic \u043a\u043b\u0438\u0435\u043d\u0442\u0442\u0435\u0440\u043c\u0435\u043d \u049b\u0430\u0440\u044b\u043c-\u049b\u0430\u0442\u044b\u043d\u0430\u0441 \u043f\u0435\u043d \u0441\u0430\u0442\u0443\u0434\u044b \u0436\u0430\u049b\u0441\u0430\u0440\u0442\u0443 \u04af\u0448\u0456\u043d <em>\u041a\u043b\u0438\u0435\u043d\u0442\u0442\u0435\u0440\u0433\u0435 \u0442\u0430\u0431\u044b\u0441\u049b\u0430 \u0436\u0435\u0442\u0443\u0433\u0435 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0443<\/em><sup>&reg;<\/sup> \u0431\u0430\u0493\u0434\u0430\u0440\u043b\u0430\u043c\u0430\u0441\u044b\u043d \u049b\u0430\u043b\u0430\u0439 \u049b\u043e\u043b\u0434\u0430\u043d\u0430\u0442\u044b\u043d\u044b\u043d \u043a\u04e9\u0440\u0456\u04a3\u0456\u0437. \u041a\u0435\u043b\u0456\u0441\u0441\u04e9\u0437 \u0436\u04af\u0440\u0433\u0456\u0437\u0443\u0434\u0456, \u0436\u0430\u04a3\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0442\u0435\u0440 \u0442\u0430\u0440\u0442\u0443\u0434\u044b \u0436\u04d9\u043d\u0435 Vynamic \u0430\u0439\u044b\u0440\u043c\u0430\u0448\u044b\u043b\u044b\u0493\u044b\u043d \u0442\u04af\u0441\u0456\u043d\u0434\u0456\u0440\u0443\u0434\u0456 \u043c\u0435\u04a3\u0433\u0435\u0440\u0433\u0435\u043d\u043d\u0435\u043d \u043a\u0435\u0439\u0456\u043d \u04b1\u0439\u044b\u043c \u049b\u044b\u0437\u043c\u0435\u0442\u043a\u0435\u0440\u043b\u0435\u0440\u0434\u0456 \u04b1\u0441\u0442\u0430\u043f \u049b\u0430\u043b\u0443 \u0431\u043e\u0439\u044b\u043d\u0448\u0430 90-\u043f\u0440\u043e\u0446\u0435\u043d\u0442\u0438\u043b\u044c\u0433\u0435 \u043a\u04e9\u0442\u0435\u0440\u0456\u043b\u0456\u043f, \u0442\u04af\u0441\u0456\u043c\u0456\u043d \u0435\u043a\u0456 \u0442\u0430\u04a3\u0431\u0430\u043b\u044b \u049b\u0430\u0440\u049b\u044b\u043d\u043c\u0435\u043d \u04e9\u0441\u0456\u0440\u0434\u0456.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/vynamic?x=SDYpke&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"\u041a\u04e9\u0440\u0443\"\n                                    >\u041a\u04e9\u0440\u0443<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>\u049a\u0430\u0440\u0436\u044b \u049b\u044b\u0437\u043c\u0435\u0442\u0442\u0435\u0440\u0456<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-leader-4-300x520-1-5.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>\u0421\u0430\u0442\u0443 \u049b\u04b1\u0439\u0493\u044b\u0448\u044b\u043d\u044b\u04a3 \u04af\u0448 \u0435\u0441\u0435 \u04e9\u0441\u0443\u0456<\/h3>\n                                                        <p>\u049a\u0430\u0440\u0436\u044b \u049b\u044b\u0437\u043c\u0435\u0442\u0442\u0435\u0440\u0456 \u0441\u0430\u043b\u0430\u0441\u044b\u043d\u0434\u0430\u0493\u044b \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043b\u044b\u049b \u04b1\u0439\u044b\u043c \u0441\u0430\u0442\u0443 \u049b\u04b1\u0439\u0493\u044b\u0448\u044b\u043d \u0434\u0430\u043c\u044b\u0442\u0443\u0493\u0430, \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a\u0442\u0435\u0440\u0434\u0456 \u0431\u0430\u0493\u0430\u043b\u0430\u0443\u0493\u0430 \u0436\u04d9\u043d\u0435 \u0431\u043e\u043b\u0436\u0430\u043c \u0434\u04d9\u043b\u0434\u0456\u0433\u0456\u043d\u0435 \u043a\u04e9\u0431\u0456\u0440\u0435\u043a \u0442\u04d9\u0440\u0442\u0456\u043f \u043f\u0435\u043d \u0431\u0456\u0440\u0456\u0437\u0434\u0456\u043b\u0456\u043a \u0435\u043d\u0433\u0456\u0437\u0443\u0434\u0456 \u043a\u04e9\u0437\u0434\u0435\u0434\u0456. <em>\u041a\u043b\u0438\u0435\u043d\u0442\u0442\u0435\u0440\u0433\u0435 \u0442\u0430\u0431\u044b\u0441\u049b\u0430 \u0436\u0435\u0442\u0443\u0433\u0435 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0443<\/em><sup>&reg;<\/sup> \u0431\u0430\u0493\u0434\u0430\u0440\u043b\u0430\u043c\u0430\u0441\u044b 10 \u0430\u0439\u0434\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u0493\u0430 \u0441\u0430\u0442\u0443 \u049b\u04b1\u0439\u0493\u044b\u0448\u044b\u043d \u04af\u0448 \u0435\u0441\u0435 \u2014 $51.6 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043d\u0430\u043d $147 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0493\u0430 \u0434\u0435\u0439\u0456\u043d \u2014 \u0430\u0440\u0442\u0442\u044b\u0440\u0443\u0493\u0430 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0442\u0456.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/financial-services?x=SDYpke&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"\u041e\u049b\u0443\"\n                                    >\u041e\u049b\u0443<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>Waste Management<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-manufacturing-300x520-1-1.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>\u0421\u0430\u0442\u0443 \u049b\u04b1\u0439\u0493\u044b\u0448\u044b\u043d \u049b\u0430\u0439\u0442\u0430 \u049b\u0430\u0440\u0430\u0443<\/h3>\n                                                        <p>Waste Management \u0441\u0430\u0442\u0443 \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u0441\u044b\u043d \u043a\u04af\u0448\u0435\u0439\u0442\u0443 \u04af\u0448\u0456\u043d <em>\u041a\u043b\u0438\u0435\u043d\u0442\u0442\u0435\u0440\u0433\u0435 \u0442\u0430\u0431\u044b\u0441\u049b\u0430 \u0436\u0435\u0442\u0443\u0433\u0435 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0443<\/em><sup>&reg;<\/sup> \u0431\u0430\u0493\u0434\u0430\u0440\u043b\u0430\u043c\u0430\u0441\u044b\u043d \u049b\u043e\u043b\u0434\u0430\u043d\u0430\u0434\u044b. \u0421\u0430\u0442\u0443 \u049b\u04b1\u0439\u0493\u044b\u0448\u044b\u043d \u049b\u0430\u0439\u0442\u0430 \u049b\u0430\u0440\u0430\u043f, \u04d9\u043b\u0435\u0443\u0435\u0442\u0442\u0456 \u043a\u043b\u0438\u0435\u043d\u0442\u0442\u0435\u0440\u0434\u0456\u04a3 \u0441\u0430\u043f\u0430\u0441\u044b\u043d\u0430 \u043d\u0430\u0437\u0430\u0440 \u0430\u0443\u0434\u0430\u0440\u0443 \u0430\u0440\u049b\u044b\u043b\u044b \u0441\u0430\u0442\u0443 \u043c\u0430\u043c\u0430\u043d\u0434\u0430\u0440\u044b \u0431\u0430\u0441\u0442\u0430\u043f\u049b\u044b \u043c\u0430\u049b\u0441\u0430\u0442\u0442\u0430\u0440\u044b\u043d\u0430 \u0436\u0435\u0442\u0443\u0434\u0435 48%-\u0493\u0430 \u0442\u0430\u0431\u044b\u0441\u0442\u044b\u0440\u0430\u049b \u0431\u043e\u043b\u0434\u044b.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/waste-management?x=SDYpke&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"\u041a\u04e9\u0440\u0443\"\n                                    >\u041a\u04e9\u0440\u0443<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-full-width-form \">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"fw-intro\">\n                                        <div class=\"title\">\u0411\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u0493\u0430 \u0441\u0430\u0442\u0443 \u04e9\u0441\u0456\u043c\u0456\u043d \u0436\u0435\u0434\u0435\u043b\u0434\u0435\u0442\u0435\u0442\u0456\u043d \u049b\u04b1\u0440\u0430\u043b\u0434\u0430\u0440\u0434\u044b \u0431\u0435\u0440\u0456\u04a3\u0456\u0437. <\/div>\n                                        <p>FranklinCovey-\u043c\u0435\u043d \u0441\u0435\u0440\u0456\u043a\u0442\u0435\u0441\u0442\u0456\u043a \u0441\u0430\u0442\u0443 \u0431\u0430\u0441\u0448\u044b\u043b\u0430\u0440\u044b \u043c\u0435\u043d \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u043b\u0430\u0440\u044b\u043d\u0430 \u04e9\u043b\u0448\u0435\u043d\u0435\u0442\u0456\u043d \u0441\u0435\u0440\u043f\u0456\u043d\u0434\u0456 \u043d\u04d9\u0442\u0438\u0436\u0435\u0433\u0435 \u0436\u0435\u0442\u0443\u0433\u0435 \u049b\u0430\u043b\u0430\u0439 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0435\u0442\u0456\u043d\u0456\u043d \u0431\u0456\u043b\u0443 \u04af\u0448\u0456\u043d \u0441\u0430\u0440\u0430\u043f\u0448\u044b\u043c\u0435\u043d \u0431\u0430\u0439\u043b\u0430\u043d\u044b\u0441\u044b\u04a3\u044b\u0437. <\/p>\n                    <\/div>\n        <div class=\"fw-text\">\n                                            <div class=\"hs-form-html\" data-region=\"\" data-form-id=\"8ea3b607-8d8f-4105-802e-b8806e050db7\" data-portal-id=\"\"><\/div>\n                        <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":55640,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-55652","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages\/55652","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/comments?post=55652"}],"version-history":[{"count":0,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages\/55652\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/pages\/55640"}],"wp:attachment":[{"href":"https:\/\/franklincovey.kz\/kz\/wp-json\/wp\/v2\/media?parent=55652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}