{"id":87,"date":"2020-10-30T11:12:01","date_gmt":"2020-10-30T11:12:01","guid":{"rendered":"http:\/\/34.125.46.169\/?page_id=87"},"modified":"2026-07-08T15:58:29","modified_gmt":"2026-07-08T22:58:29","slug":"discipline-1-wildly-important","status":"publish","type":"page","link":"https:\/\/franklincovey.kz\/en\/courses\/the-4-disciplines\/discipline-1-wildly-important\/","title":{"rendered":"Discipline 1: Focus on the Wildly Important"},"content":{"rendered":"\n
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Discipline 1: Focus on the Wildly Important<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span> Discipline 4<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\tDiscipline 2 <\/span><\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t
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Insight Report<\/p>\n

AI Transformation & The Human Imperative
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Explore Disruption, Trust, and AI<\/p>\n <\/div>\n

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Free Guide<\/p>\n

From Shock to Strategic Advantage
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How Leaders Convert Disruption Into Opportunity<\/p>\n <\/div>\n

\n Download Now <\/span><\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n \n
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Free Guide<\/p>\n

The Leadership Challenge of Flailing Performance
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Turnaround Are Possible With the Right Skillset<\/p>\n <\/div>\n

\n Download Now <\/span><\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n \n
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Webcast<\/p>\n

Transform Strategic Goals Into Breakthrough Results
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With the Authors of The 4 Disciplines of Execution<\/em><\/p>\n <\/div>\n

\n Learn More<\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/span>\n<\/section>\n\n\n
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There will always be more good ideas than there is capacity to execute.\n<\/h2>\n <\/div>\n
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Our research has shown that only 15 percent of employees actually know their organization\u2019s most important goals\u2014either there are no goals or they have too many goals.<\/p>\n

Focus on less in order to accomplish more. Start by selecting 1 Wildly Important Goal®<\/sup> (WIG®<\/sup>) instead of trying to work on a dozen goals all at once. We are not suggesting you ignore the work necessary to maintain your daily operation. We are suggesting you narrow your focus to work on what you want to significantly improve.<\/p>\n

Most intelligent, ambitious people don\u2019t want to do less. Especially if it means saying no to good ideas. They are wired to do more, but there are always more good ideas than there is capacity to execute.<\/p>\n

When you choose a WIG, you identify the most important objective that won\u2019t be achieved unless it gets special attention. In other words, your normal course of business won\u2019t make it happen.<\/p>\n

To define a WIG, identify where you are now, where you want to be, and by when. Said differently, you define a starting line, a finish line, and a deadline. Psychologically it is important to have a single measure of success. This is the discipline of focus, and it\u2019s the first step in creating a winnable game.<\/p>\n \n <\/div>\n <\/div>\n <\/span>\n<\/section>\n\n\n

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The Wildly Important Goal (WIG)<\/h2>

Practicing Discipline 1 means narrowing your focus to a few highly important goals so you can achieve them in the midst of the whirlwind of the day job.<\/p>\n

Your chances of achieving 2 or 3 goals with excellence are high, but the more goals you try to juggle at once, the less likely you will be to reach them.<\/p>\n <\/div>\n

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Focusing on the wildly important requires you to go against your basic wiring as a leader to do more, and instead, focus on less so that your team can achieve more.<\/h2>\n

— Sean Covey, Co-author of The 4 Disciplines of Execution<\/em><\/p>\n <\/div>\n <\/span>\n<\/section>\n\n\n

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Discipline 1: Focus on the Wildly Important<\/p>\n <\/div>\n

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