{"id":48008,"date":"2025-07-08T11:12:43","date_gmt":"2025-07-08T18:12:43","guid":{"rendered":"https:\/\/www.franklincovey.com\/?page_id=48008"},"modified":"2026-07-02T16:15:06","modified_gmt":"2026-07-02T23:15:06","slug":"the-4-disciplines-of-execution-4dx-system","status":"publish","type":"page","link":"https:\/\/franklincovey.kz\/en\/why-franklincovey\/create-breakthrough-results\/the-4-disciplines-of-execution-4dx-system\/","title":{"rendered":"The 4 Disciplines of Execution (4DX) System"},"content":{"rendered":"\n<section class=\"block block-hero-banner block-abm-hero block-video-hero\">\n\t\t<div class=\"uk-flex uk-justify-sb\">\n\t\t<div class=\"hero-content\">\n\t\t\t\t\t\t\t<div class=\"breadcrumbs\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/why-franklincovey\/\" alt=\"Why FranklinCovey\">Why FranklinCovey<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"separator\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/why-franklincovey\/create-breakthrough-results\/\" alt=\"Create Breakthrough Results\">Create Breakthrough Results<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h1><nobr>The 4 Disciplines<\/nobr><br>of Execution<span>&reg;<\/span> (4DX<span>&reg;<\/span>) System<\/h1>\n\t\t\t\t\t\t\t<div class=\"subtitle\">Where Boardroom Promises Become Frontline Guarantees<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"hero-image has-video\">\n\t\t\t\t\t        \t<iframe \n\t\t        \t\t\tid=\"video_hero_frame\"\n\t                        title=\"video\"\n\t                        src=\"https:\/\/players.brightcove.net\/1302165881001\/x3P9v0DEc_default\/index.html?videoId=6365483483112\" allowfullscreen=\"\" allow=\"encrypted-media\"><\/iframe>\n\t\t       \t\t\t<\/div>\n\t<\/div>\n\t<div class=\"animated-line\"><\/div>\n<\/section>\n\n<script>\n    jQuery(function() {\n        calculateFrame()\n    });\n    function calculateFrame(){\n    \tvar $frame = jQuery(\"#video_hero_frame\");\n    \tvar parts = $frame.width()\/16;\n    \tvar height = parts * 9;\n    \t$frame.height(height);\n    }\n    jQuery(window).resize(function () {\n    \tcalculateFrame();\n    });\n<\/script>\n\n\n<section class=\"block block-lead-gen format-large\">\n        <div class=\"uk-child-width-1-4@m uk-child-width-1-2@s uk-grid-match\" data-uk-grid data-uk-height-match=\"target : .title\">\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">Insight Report<\/p>\n                        <div class=\"title\">AI Transformation &#038; The Human Imperative <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>Explore Disruption, Trust, and AI<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-ai-transformation-human-imperative?x=DC3hqZ&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"Download Now\">Download Now <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">From Shock to Strategic Advantage <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>How Leaders Convert Disruption Into Opportunity<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-convert-disruption?x=DC3hqZ&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"Download Now\">Download Now <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">The Leadership Challenge of Flailing Performance <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>Turnaround Are Possible With the Right Skillset<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-the-leadership-challenge-of-flailing-performance?x=DC3hqZ&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"Download Now\">Download Now <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">Webcast<\/p>\n                        <div class=\"title\">Transform Strategic Goals Into Breakthrough Results <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>With the Authors of <em>The 4 Disciplines of Execution<\/em><\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/www.franklincovey.com\/events\/webcast-series\/transform-strategic-goals\/\" class=\"btn btn-primary\" target=\"_self\" alt=\"Learn More\">Learn More<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_2fd76fafafa8a79813a006e3a38e39da\">\n    <h3>Stop Hoping. Start Knowing.<\/h3>    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>Close the Strategy-Execution Gap\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <p>Leaders everywhere face a harsh truth: Most goals fail\u2014not because of poor effort or unclear vision, but because the time, focus, and energy frontline teams need to achieve them is consumed by the day job. The sustained effort required to close critical gaps is consumed before it begins.<\/p>\n<p>Mission-critical goals require more than hope. They require a system.<\/p>\n<p>Whether it\u2019s a stubborn performance gap that refuses to close or a fleeting market opportunity that requires immediate action, <em>The 4 Disciplines of Execution<\/em> System transforms your organization\u2019s culture into one of execution excellence, where both daily priorities and mission-critical goals receive the necessary energy to ensure you realize your strategic objectives.<\/p>\n            \n                            <div class=\"intro-btn\">\n                    \n                                            <a href=\"#connect\" class=\"btn btn-outline\" target=\"_self\">Connect With an Expert<\/a>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-circumstances\">\n\t\t<div class=\"headings\">\n\t\t        <div class=\"intro-headings\">\n            <div class=\"title\">Achieve Breakthrough Results in Areas That Define Success<\/div>\n        <\/div>\n    \t\t        <div class=\"intro-text\">\n\t            <p>&nbsp;<br \/>\n<em>The 4 Disciplines of Execution<\/em> System drives results wherever execution matters most. It adapts to your organization&#8217;s unique priorities, creating sustained effort and accountability required to achieve them.<\/p>\n<p><strong>Where 4DX Delivers Breakthrough Results:<\/strong><\/p>\n\t        <\/div>\n\t    \t<\/div>\n\t\t<div class=\"uk-grid-medium uk-child-width-1-4@l uk-child-width-1-2@m circumstance-list\" data-uk-grid data-uk-height-match=\"target: .circumstance\">\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-gray\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\"><\/div>\n\t\t\t\t\t\t<div class=\"title\">Sales <br>Growth<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/salesgrowth-785x450-1-2.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p>Increase pipeline velocity, close rates, and revenue by aligning sales and marketing teams around shared, measurable goals.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-gray\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\"><\/div>\n\t\t\t\t\t\t<div class=\"title\">Productivity <br>Gains<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/productivity-785x450-1.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p>Improve operational efficiency, reduce downtime, and prioritize high-leverage activities that accelerate results.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-gray\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\"><\/div>\n\t\t\t\t\t\t<div class=\"title\">Customer <br>Satisfaction<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/customer-satisfaction-785x450-1-3.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p>Boost NPS scores, retention, and loyalty by consistently aligning teams to exceed customer expectations.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"circumstance bg-color-gray\">\n\t\t\t\t\t<div class=\"details\">\n\t\t\t\t\t\t<div class=\"eyebrow\"><\/div>\n\t\t\t\t\t\t<div class=\"title\">Cost <br>Savings<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"video-preview\">\n\t\t\t\t\t\t<img \n\t\t\t\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/cost-785x450-1.jpg\"\n\t\t\t\t\t\t\talt=\"\">\n\t\t\t\t\t\t<div class=\"copy\">\n\t\t\t\t\t\t\t<p>Reduce operating costs, eliminate inefficiencies, and optimize resources to achieve greater financial performance.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-image-with-text \">\n    <div class=\"uk-flex uk-justify-sb has-background bg-color-gray\">\n                    <div class=\"it-text\">\n                <h2 class=\"heading\">Implement the Principles of Execution<\/h2>                <p>Execution excellence is governed by four timeless principles: Focus, Leverage, Engagement, and Accountability. The 4 Disciplines of Execution System applies these principles at every leadership level and across every functional area to ensure sustained, measurable results organization-wide.<\/p>\n                            <\/div>\n            <div class=\"it-image\">\n                                    <img decoding=\"async\" \n                        src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                        data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/06\/4dx-principles_785x450.png\"\n                        alt=\"\"\n                        class=\"bw-to-color lazy\">\n                            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<p><style>\n  .block-whats-new {\n    padding-top: 0 !important;\n    margin-top: 0 !important;\n  }\n<\/style>\n<\/p>\n\n<section class=\"block block-numbered-grid bg-color-purple\">\n\t<div class=\"title\">Leaders of Leaders<\/div>\n\t<div class=\"uk-grid-medium columns uk-child-width-1-4@m uk-child-width-1-2@s\" data-uk-grid data-uk-height-match=\"target: .column\">\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">01<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tFocus\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Define the breakthrough result\u2014a topline outcome so critical to achieving your strategy that it demands the contribution of your entire organization.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">02<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tLeverage\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Activate frontline teams by cascading the breakthrough into smaller Wildly Important Goals\u00ae\u00a0 (WIGs\u00ae) and onboard frontline team leaders into the 4DX Implementation Process.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">03<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tEngagement\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Create organizational transparency with visible, cascading scoreboards that allow leaders to track progress and coach effectively at every level.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">04<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tAccountability\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Track organizational focus and commitment to ensure sufficient energy is being invested in execution, using insights to coach, celebrate, and clear obstacles.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"block block-numbered-grid bg-color-gray\">\n\t<div class=\"title\">Frontline Teams<\/div>\n\t<div class=\"uk-grid-medium columns uk-child-width-1-4@m uk-child-width-1-2@s\" data-uk-grid data-uk-height-match=\"target: .column\">\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">01<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tFocus\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Narrow their focus to a single Wildly Important Goal that aligns with the breakthrough and directs team efforts without neglecting daily operations.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">02<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tLeverage\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Act on lead measures\u2014specific, high-impact behaviors that, when performed consistently, drive progress and ensure the team WIG is achieved.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">03<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tEngagement\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Maintain engagement through simple, compelling scoreboards that allow teams to see if they are winning or losing and stay committed.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column \">\n\t\t\t\t\t<div class=\"number\">04<\/div>\n\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tAccountability\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p>Maintain a cadence of peer accountability through weekly WIG sessions focused on high-quality commitments and measuring their impact.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n\n\n<section class=\"block block-customer-stories \">\n    <h2 class=\"title\">How 4DX Works Across Industries<\/h2>\n    <div class=\"accordion\" data-uk-height-match=\"target: h2\">\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>Whirlpool<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-tech-manufacturing-300x520-1-2.webp\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Increasing Sales Performance at Scale<\/h3>\n                                                        <p>Whirlpool was looking for a proven process to increase their sales employee&#8217;s productivity. See how <em>The 4 Disciplines of Execution<sup>&reg;<\/sup><\/em> helped narrow their focus on selling and targetable actions &#8211; including an incremental $5.7M in the first 90-days alone.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/franklincovey.pathfactory.com\/c\/whirlpool?x=jmBgqc&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>Eo\u0304S Fitness<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-office-2-300x520-1.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Scaling With Consistency<\/h3>\n                                                        <p>E\u014dS Fitness partnered with FranklinCovey to bring structure and consistency to its rapid growth, implementing the Four Disciplines of Execution (4DX) across the organization. By aligning teams around clear goals and empowering employees at every level to create and execute their own plans, E\u014dS improved accountability, communication, and customer experience. <\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/eos-fitness?x=jmBgqc&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>DeKalb Medical Center<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-medical-300x520-1-1.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Improving Patient Satisfaction Scores<\/h3>\n                                                        <p>DeKalb Medical Center used <em>The 4 Disciplines of Execution<sup>&reg;<\/sup><\/em> to achieve breakthrough results with their patient satisfaction scores. See how they moved from being in the nation&#8217;s 3rd percentile to the 99th percentile.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/franklincovey.pathfactory.com\/c\/dekalb-medical-center?x=jmBgqc&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>Marriott<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                                                <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/case-study-team-1-300x520-1-1.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                                            <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Achieving the Highest Results Ever<\/h3>\n                                                        <p>Few industries are hit as hard as hospitality in these uncertain times. See how Marriott is able to focus and engage their employees on the most important metrics, even while their world is in flux.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/franklincovey.pathfactory.com\/c\/marriott?x=jmBgqc&#038;lb-mode=overlay\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-stats\">\n\t<div class=\"uk-grid-small columns uk-child-width-1-1@s uk-child-width-1-2@m uk-child-width-1-4@l\" data-uk-grid data-uk-height-match=\"target: .column .top-sentence\">\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column\">\n\t\t\t\t\t<div class=\"top-sentence\"><\/div>\n\t\t\t\t\t<div class=\"has-huge-font-size animated stat-value\">\n\t\t\t\t\t\t#1 \t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"description\">Bestselling Book on Strategy Execution Worldwide<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column\">\n\t\t\t\t\t<div class=\"top-sentence\"><\/div>\n\t\t\t\t\t<div class=\"has-huge-font-size animated stat-value\">\n\t\t\t\t\t\t4,500<sup>+<\/sup>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"description\">Organizational Implementations of 4DX<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column\">\n\t\t\t\t\t<div class=\"top-sentence\"><\/div>\n\t\t\t\t\t<div class=\"has-huge-font-size animated stat-value\">\n\t\t\t\t\t\t1m<sup>+<\/sup>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"description\">Teams Have Deployed the 4DX System Globally<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t<div class=\"column\">\n\t\t\t\t\t<div class=\"top-sentence\"><\/div>\n\t\t\t\t\t<div class=\"has-huge-font-size animated stat-value\">\n\t\t\t\t\t\t65m<sup>+<\/sup>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"description\">Commitments Made Against Wildly Important Goals<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-pull-quote\">\n    <img decoding=\"async\" class=\"quote\" src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/quote.png\" alt=\"Quote PNG\">\n    <div class=\"quote-inner\">\n        <h2>It created the system, the structure that we needed desperately&#8230; and it lead to great results ultimately, I don&#8217;t think we would be where we are right now without that structure.<\/h2>\n        <p class=\"quote-author\">&mdash; Aric Burke, Founder and CEO at Atlas Healthcare Partners<\/p>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-how-to-experience\">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"headings\">\n            <div class=\"title\">We Make 4DX Implementation Easy<\/div>\n                            <p class=\"subtitle\">\n                    Implementing 4DX is straightforward in concept but difficult in practice. It\u2019s not merely about setting goals\u2014it\u2019s about transforming behavior at scale over a prolonged period until the gaps are closed. This is where many organizations struggle with execution frameworks, but our approach ensures 4DX achieves results where others fall short.                <\/p>\n                            <div class=\"cta-container\">\n                    <a class=\"btn btn-primary\"\n                        alt=\"Connect With an Expert\"\n                        href=\"#connect\"\n                        target=\"_self\">Connect With an Expert<\/a>\n                <\/div>\n                    <\/div>\n        <div class=\"image-container\">\n            <img decoding=\"async\"\n                src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/06\/connect-expert-700x344-1.jpg\"\n                alt=\"\"\n                class=\"bw-to-color lazy\" \/>\n        <\/div>\n    <\/div>\n    <div class=\"uk-grid-small uk-child-width-1-2@m uk-child-width-1-3@l experiences\" data-uk-grid>\n                        <div class=\"experience\">\n                            <div class=\"lower-title\"><strong>Determine If 4DX Is the Right Fit<\/strong><\/div>\n                <p>Our Practice Leaders partner with you to assess your needs and explore how 4DX <br>can close execution gaps and drive measurable results.<\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\"><strong>Define Your Breakthrough<\/strong><\/div>\n                <p>We guide you through the Define Phase to identify your Wildly Important Goal (WIG) <br>and prepare your leadership team to lead.<\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\"><strong>Implement With Your Teams<\/strong><\/div>\n                <p>Through proven practices, tools, and support, 4DX ensures sustained focus, disciplined action, and measurable progress.<\/p>\n                            <\/div>\n                        <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-intro-text\">\n    <div class=\"uk-flex uk-justify-sb\">\n    \t        <div class=\"intro-headings\">\n            <div class=\"title\">Discover the System for Breakthrough Execution<\/div>\n        <\/div>\n    \t\t        <div class=\"intro-text\">\n\t            <p>Explore how 4DX delivers measurable results through interactive discussions, real-world examples, and live demos.<\/p>\n\t        <\/div>\n\t        <\/div>\n<\/section>\n\t<section class=\"block block-image-with-text webcast-picker\">\n\t\t\t    <div class=\"uk-flex uk-justify-sb has-background bg-color-gray\">\n\t        \t            <div class=\"it-text\">\n\t                <h2>Registration details<\/h2>\n\t                <table cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" class=\"registration-details\">\n\t\t\t    \t\t\t\t\t    \t\t\t\t\t    \t\t\t<tr>\n\t\t\t    \t\t\t\t<td class=\"on-demand-text\">Can\u2019t find a time that works for you?<\/td>\n\t\t\t    \t\t\t\t<td class=\"on-demand-cta\"><a target=\"_blank\" href=\"https:\/\/resources.franklincovey.com\/c\/od-achieve-measurable-breakthrough-results?x=j2jOoD&amp;lb-mode=overlay\">Watch On Demand<\/a>\n\t\t\t    \t\t\t\t<\/td>\n\t\t\t    \t\t\t<\/tr>\n\t\t\t    \t\t\t\t\t    \t<\/table>\n\t            <\/div>\n\t            <div class=\"it-image\">\n\t                \t                <img decoding=\"async\" \n\t                    src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n\t                    data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/06\/wsp7-256x333-1.jpg\"\n\t                    alt=\"\"\n\t                    class=\"bw-to-color lazy\">\n\t                \t            <\/div>\n\t        \t    <\/div>\n\t    \t    <span class=\"animated-line\"><\/span>\n\t<\/section>\n\n<a href=\"#\" class=\"block-anchor-point\" id=\"connect\">&nbsp;<\/a>\n\n<section class=\"block block-full-width-form \">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"fw-intro\">\n                                        <div class=\"title\">Achieve breakthrough results\u2014again and again.<\/div>\n                                        <p>Close strategy execution gaps with our proven framework. Discover how the 4DX system can transform your teams when you connect with an expert today.<\/p>\n                    <\/div>\n        <div class=\"fw-text\">\n                                            <div class=\"hs-form-html\" data-region=\"\" data-form-id=\"8ea3b607-8d8f-4105-802e-b8806e050db7\" data-portal-id=\"\"><\/div>\n                        <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"featured_media":0,"parent":47997,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-48008","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/48008","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/comments?post=48008"}],"version-history":[{"count":12,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/48008\/revisions"}],"predecessor-version":[{"id":54582,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/48008\/revisions\/54582"}],"up":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/47997"}],"wp:attachment":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/media?parent=48008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}