{"id":16,"date":"2020-10-30T11:12:01","date_gmt":"2020-10-30T11:12:01","guid":{"rendered":"http:\/\/34.125.46.169\/?page_id=16"},"modified":"2026-07-08T15:04:39","modified_gmt":"2026-07-08T22:04:39","slug":"building-business-acumen","status":"publish","type":"page","link":"https:\/\/franklincovey.kz\/en\/courses\/building-business-acumen\/","title":{"rendered":"Course: Building Business Acumen"},"content":{"rendered":"\n<section class=\"block block-cta-hero \">\n\t<div class=\"uk-flex uk-justify-sb\">\n\t\t<div class=\"hero-content\">\n\t\t\t\t\t\t\t<div class=\"breadcrumbs\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/courses\/\" alt=\"Courses\">Courses<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h1>Building Business Acumen\u2122<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"hero-image\">\n\t\t\t\t\t\t<img \n\t\t\t\tsrc=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n\t\t\t\tdata-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/meeting-610x480-1.jpg\"\n\t\t\t\talt=\"\"\n\t\t\t\twidth=\"610\" height=\"480\"\n\t\t\t\tclass=\"image-main lazy\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-lead-gen format-large\">\n        <div class=\"uk-child-width-1-4@m uk-child-width-1-2@s uk-grid-match\" data-uk-grid data-uk-height-match=\"target : .title\">\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">The 80\/20 Activity Analyzer <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>80% of Your Results Come From 20% of Your Activities<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-the-80-20-activity?x=j4G37p&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"Download Now\">Download Now <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">Too Much Disruption, To Little Leadership <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>The Capability Gap Behind Disengagement<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-too-much-disruption?x=j4G37p&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"Download Now\">Download Now <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-black \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">Coaching: Equip Leaders to Navigate What&#8217;s Next <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>Providing Support Where It&#8217;s Needed Most<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/resources.franklincovey.com\/c\/tlg-coaching-equip-your-leaders?x=j4G37p&#038;lb-mode=overlay\" download class=\"btn btn-primary btn-download\"  target=\"_blank\" alt=\"Download Now\">Download Now <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-gray \">\n                                            <p class=\"gen-category\">Webcast<\/p>\n                        <div class=\"title\">Leverage Resilience for Results <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>Featuring Jennifer Colosimo and Chris McChesney<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/www.franklincovey.com\/events\/webcast-series\/webcast-leverage-resilience-for-results\/\" class=\"btn btn-primary\" target=\"_self\" alt=\"Watch Now\">Watch Now<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_1f09dc3ace0ee487d49a3775acade193\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>Do your employees know how they impact your bottom line?\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <p>Today\u2019s modern employees are increasingly specialized in order to have the greatest impact. But that often means they don\u2019t see how the whole organization runs, and how their role affects the bottom line.<\/p>\n<p><em>Building Business Acumen <\/em>is based on the book <a href=\"https:\/\/www.amazon.com\/What-CEO-Wants-You-Know\/dp\/0609608398\">What the CEO Wants You to Know<\/a> by Ram Charan. Drawn from his years of experience working with Fortune 100 CEOs, the course provides employees with C-level insights of how an organization runs so they can align their efforts to your business goals and maximize your bottom line.<\/p>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-pull-quote\">\n    <img decoding=\"async\" class=\"quote\" src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/quote.png\" alt=\"Quote PNG\">\n    <div class=\"quote-inner\">\n        <h2>Step back and get a total picture of the business. As you cut through the complexity, you will get a clear fix on what is happening in the real world.<\/h2>\n        <p class=\"quote-author\">&mdash; Ram Charan<\/p>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_4c883a5ec3c9304d922367685d00a2e0\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2><h2>Course Details<\/h2>\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <h3>Five Essential Elements of Business<\/h3>\n<ul>\n<li>Understand how cash is generated and why it\u2019s critical.<\/li>\n<li>Understand margin and the importance of making money and being profitable.<\/li>\n<li>Understand velocity and the process through which you can turn inventory or capital.<\/li>\n<li>Understand what creates growth and why.<\/li>\n<li>Understand the simple reasons customers buy from some businesses and not from others.<\/li>\n<\/ul>\n<h3>Navigating an Annual Report<\/h3>\n<ul>\n<li>Understand what the purpose of the annual report is.<\/li>\n<li>Understand the key components of this report.<\/li>\n<\/ul>\n<h3>Strategic Thinking<\/h3>\n<ul>\n<li>Lean how the price\/earnings ratio is calculated and used.<\/li>\n<li>Link initiatives to the five essential elements of business.<\/li>\n<\/ul>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-how-to-experience\">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"headings\">\n            <div class=\"title\">How to Experience FranklinCovey Content<\/div>\n                            <p class=\"subtitle\">\n                    This course is included in the FranklinCovey All Access Pass<sup>&reg;<\/sup>. This pass provides your organization unlimited access to all of our content, whenever and wherever you need it.                 <\/p>\n                            <div class=\"cta-container\">\n                    <a class=\"btn btn-primary\"\n                        alt=\"Learn More\"\n                        href=\"\/all-access-pass\/\"\n                        target=\"_self\">Learn More<\/a>\n                <\/div>\n                    <\/div>\n        <div class=\"image-container\">\n            <img decoding=\"async\"\n                src=\"https:\/\/franklincovey.kz\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                data-src=\"https:\/\/franklincovey.kz\/wp-content\/uploads\/2026\/07\/feedback-fuel-785x450-1-1-700x401.jpg\"\n                alt=\"\"\n                class=\"bw-to-color lazy\" \/>\n        <\/div>\n    <\/div>\n    <div class=\"uk-grid-small uk-child-width-1-2@m uk-child-width-1-3@l experiences\" data-uk-grid>\n                        <div class=\"experience\">\n                            <div class=\"lower-title\">Live-Online<\/div>\n                <p>Dynamic education and development, available online from any location.<\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\">In-Person<\/div>\n                <p>Expert education and development delivered face-to-face.<\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\">On Demand<\/div>\n                <p>Content available to your people anywhere, any time.<\/p>\n                            <\/div>\n                        <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-colorful-link-farm format-large\">\n    <div class=\"link-farm-inner\">\n        <h2>Resources<\/h2>\n                        <div class=\"farm-links\">\n            <div class=\"farm-grid\" style=\"grid-template-columns: repeat(3, 1fr);\">\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"https:\/\/resources.franklincovey.com\/the-7-habits-of-highly-effective-people\" target=\"_self\">Resource Center: <\/a>\n                                            <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"https:\/\/msb.franklincovey.com\/\" target=\"_blank\">Mission Statement Builder: <\/a>\n                                            <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link  color-blue\">\n                                                    <a href=\"http:\/\/127.0.0.1:8081\/resources\/podcasts\/\" target=\"_self\">FranklinCovey Podcasts: <\/a>\n                                            <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-full-width-form \">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"fw-intro\">\n                                        <div class=\"title\">Equip your leaders to achieve outstanding results.<\/div>\n                                        <p>Connect with a FranklinCovey expert today to gain a proven leadership framework that builds high-performing teams and drives consistent outcomes.<\/p>\n                    <\/div>\n        <div class=\"fw-text\">\n                                            <div class=\"hs-form-html\" data-region=\"\" data-form-id=\"8ea3b607-8d8f-4105-802e-b8806e050db7\" data-portal-id=\"\"><\/div>\n                        <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"featured_media":0,"parent":27359,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-16","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/16","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/comments?post=16"}],"version-history":[{"count":26,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/16\/revisions"}],"predecessor-version":[{"id":55140,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/16\/revisions\/55140"}],"up":[{"embeddable":true,"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/pages\/27359"}],"wp:attachment":[{"href":"https:\/\/franklincovey.kz\/en\/wp-json\/wp\/v2\/media?parent=16"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}