{"id":13807,"date":"2022-01-14T21:48:04","date_gmt":"2022-01-14T21:48:04","guid":{"rendered":"https:\/\/www.fcdev.com\/?page_id=13807"},"modified":"2026-07-02T14:40:45","modified_gmt":"2026-07-02T21:40:45","slug":"sales-leadership","status":"publish","type":"page","link":"https:\/\/franklincovey.kz\/en\/why-franklincovey\/leadership\/sales-leadership\/","title":{"rendered":"Sales Leadership"},"content":{"rendered":"\n
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\n\t\t\t\t\t\t\t\t\t\t\t\tWhy FranklinCovey<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tDevelop Great Leaders<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t

Sales Training<\/h1>\n\t\t\t\t\t\t\t
Help your sales leaders sharpen their edge and achieve their most important goals. <\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t
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Free Guide<\/p>\n

How to Sell in Times of Uncertainty
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A 2026 Action Plan for Sales Professionals<\/p>\n <\/div>\n

\n Download Now <\/span><\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n \n
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Free Guide<\/p>\n

Stand Out and Sell More in 2026
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Everyone Likes to Think That They’re Different<\/p>\n <\/div>\n

\n Download Now <\/span><\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n \n
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Free Guide<\/p>\n

Hit Your Sales Numbers Under Pressure
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6 Mindset Shifts to Succeed in Tough Markets<\/p>\n <\/div>\n

\n Download Now <\/span><\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n \n
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On Demand Webcast<\/p>\n

Senior Sales Leader Roundtable
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Learn How Top Sales Leaders Stand Out<\/p>\n <\/div>\n

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Today\u2019s sales leaders have a higher bar to meet. \n<\/h2>\n <\/div>\n
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Sales teams need a particular kind of leadership that goes beyond management to create and support strategy, workplace culture, and revenue. These leaders coach their teams on how to truly connect with customers and build relationships based on trust\u2014especially amid disruption and uncertainty. <\/p>\n

These sales leaders raise the bar on their own performance and the performance of everyone around them. They also keep their teams on the same page and moving forward with laser focus. The result is measurable growth and profitable revenue, even when conditions are unpredictable. <\/p>\n

Sales leaders of all backgrounds can take steps to become even more successful in their roles. FranklinCovey\u2019s principle-backed content, expert consultants, and innovative technology provide proven processes for leveraging and accelerating your sales team\u2019s performance. <\/p>\n \n <\/div>\n <\/div>\n <\/span>\n<\/section>\n\n\n

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Essential Sales Training Skills <\/div>\n <\/div>\n \t\t
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Great sales leaders create smart strategies and unify their teams around measurable, sustainable results. <\/p>\n\t <\/div>\n\t \t<\/div>\n\t\t

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Differentiation

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Great sales leaders create messaging that positions products and services to stand out as the superior choice in the marketplace. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t

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Prospecting

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Great sales leaders consistently initiate new opportunities and help teams fill the sales pipeline. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t

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Opportunity Qualification <\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
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Great sales leaders identify and advance only the high-quality opportunities through the pipeline to set their teams up for success. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t

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Negotiation<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
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Great sales leaders know how to create high value and help their teams overcome common objections and gatekeepers to the benefit of all parties. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t

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Agility<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
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Great sales leaders adapt quickly in changing environments to build trust, anticipate objections, and facilitate positive organizational outcomes. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/span>\n<\/section>\n\n\n

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Sales Success Stories <\/h2>\n
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Global Food Production<\/h2>\n <\/a>\n <\/div>\n
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Driving Growth Through Employee Empowerment<\/h3>\n

A global food-production company focuses on employee empowerment to drive growth in multiple markets. With the help of FranklinCovey\u2019s <\/span>The 7 Habits of Highly Effective People<\/span><\/i>®<\/sup><\/span><\/i> course, employees are continually stretching themselves and the company is on track to reach their targeted growth goal.<\/span><\/p>\n

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Mississippi Power<\/h2>\n <\/a>\n <\/div>\n
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Building a Culture When Individuals Thrive During Change<\/h3>\n

Mississippi Power needed to prepare for wholesale change. Deregulation of their industry was causing drastic changes in the way they served their customers. See how they incorporate <\/span>The 7 Habits of Highly Effective People<\/span><\/i>®<\/sup><\/span><\/i> to build a culture of leadership and effectiveness throughout the organization.<\/span><\/p>\n

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X-FAB<\/h2>\n <\/a>\n <\/div>\n
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Equipping Personal, Team, and Corporate Leadership to Succeed<\/h3>\n

X-FAB, the world’s leading foundry group for analog\/mixed-signal semiconductor applications, had a need to create a common language and team building problem. See how they used <\/span>The 7 Habits of Highly Effective People<\/span><\/i>®<\/sup><\/span><\/i> to build better personal productivity and focus on the end in mind.<\/span><\/p>\n

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Birchwood Automotive Group<\/h2>\n <\/a>\n <\/div>\n
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Bridging the Gap Between Planning and Execution<\/h3>\n

Birchwood Automotive Group uses <\/span>The 7 Habits of Highly Effective People<\/span><\/i>®<\/sup><\/span><\/i> to establish a common language and methodology to communicate and conduct business. The 7 Habits have transformed their culture which has led to increased profitability.<\/span><\/p>\n

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Your Sales Training Journey at a Glance
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Lasting behavior change comes from the inside out. Who people are, and how they view the world, impacts how they engage and lead others. Our Impact Journeys combine our exclusive content, expert consultants, and powerful technology to help people change both their mindset and their behavior.<\/p>\n

Explore a sample Impact Journey excerpt below:
\nInfluence Decisions to Achieve Win-Win Outcomes<\/strong><\/p>\n <\/div>\n <\/div>\n <\/div>\n

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